Buffalo Exchange

Used Products

A low-cost fashion resale favorite of students and fashion trend-setters, Buffalo Exchange is an independently-owned, family-operated, and privately-held company headquartered in Tucson, Arizona where Kerstin and Spencer Block opened the first store in 1974. Kerstin and her daughter, Rebecca, continue to run the family business out of Tucson. The company has around 40 stores across the United States. Buffalo Exchange prides itself as an advocate of the environment and raises funds for local charities through its Tokens for Bags® program, which offers every customer who opts to use a reusable bag (or to not use a bag at all) one "token" valued at $.05 USD (the cost to produce a bag) to donate to one of several local charities selected by the store employees. The program has generated over $893,860 for thousands of local nonprofit organizations since 1994 and has kept 15.5 million plastic bags from polluting the environment. In November, 2012, Buffalo Exchange discontinued the use of all disposable plastic bags, keeping an estimated 350,000 plastic bags out of landfills every year. Buffalo Exchange looks for hardworking individuals who understand the value of customer service and are excited about fashion. The company embraces diversity and individuality throughout the workplace and maintains a creative work atmosphere. For more information visit www.buffaloexchange.com/join-our-team/. Buffalo Exchange looks for hardworking individuals who understand the value of customer service and are excited about fashion. The company embraces diversity and individuality throughout the workplace and maintains a creative work atmosphere. For more information visit www.buffaloexchange.com/join-our-team/.

Getting to Know Buffalo Exchange's Customer Base

Introduction

Welcome to the fabulous world of Buffalo Exchange, where style meets sustainability and everyone can enjoy the art of pre-loved shopping. Whether you're hunting for that vintage find or something fresh, Buffalo Exchange has become a hotspot for trendy consumers. So, who’s joining the fun? Buckle up as we take you through the colorful tapestry that is the customer base of Buffalo Exchange!

Top Customer Segments

Let’s break down Buffalo Exchange’s clientele into segments, rank them like a playlist of your favorite tunes, and find out who’s leading the style race!

H02 - #RisingProfessionals: With a whopping 13.12% of customers, this crowd of well-educated college grads is renting in the trendiest spots and proving that they can have their avocado toast and eat it too! (Rank 1)
G01 - #HighRisers: Think high income and fashionable glasses! These affluent professionals account for 8.1% of customers (and yes, they probably wear Warby Parker). (Rank 2)
G03 - #Urbanists: Representing 5.21%, these young renters are living the good life in gentrified neighborhoods. Smooth roads ahead for this segment! (Rank 3)
H04 - #College: These student renters are making it work with little to no income, claiming 3.21% of shoppers. You better believe their college debt is as high as their dreams! (Rank 4)
H01 - #YoungStars: Coming in at 4.18%, these early-career professionals are already making waves, renting near city centers. Someone's got to live the high life! (Rank 5)
Q07 - #HistoricTransitions: With 2.85% of the crowd, this is a blend of older, lower-income singles who embrace the charm of dense neighborhoods while the younger crowd moves in. (Rank 6)
H03 - #RaisingTheBar: These diverse renters raise the waterline in mixed-income areas, making up 3.89% of clientele. (Rank 7)
I05 - #Solos: Heavily Hispanic, urban singles account for 2.93%. They may be single, but they're never alone in style! (Rank 8)
J01 - #PicturesqueProsperity: Middle-aged wealthy families? Check! They make up 2.06%. Life’s a beach for these folks! (Rank 9)
J04 - #GoldenCitySolos: Retirees, mostly roaming solo, account for 2.14%. They’ve seen it all, and now they're enjoying it all! (Rank 10)

Marketing & Demographic Details

Now that we've ranked the customer segments, let's take a stylish stroll through their shopping preferences, interests, and how Buffalo Exchange markets to them.

Who Shops at Buffalo Exchange?

You can find Buffalo Exchange customers scoping out the latest fashion deals while sipping their fair-trade coffee. These shoppers not only care about their wardrobe; they reflect changing social trends. Most of them are engaged in a hunt for unique pieces not just for their looks but also to express their values—sustainability, year-round tax returns, and of course, personality!

Action-Driven Marketing Campaigns

Buffalo Exchange channels their marketing prowess through multiple platforms to catch the eye of these savvy consumers. The store ranks high in mobile usage and retail categories, proving that they keep their finger on the fashion pulse:

Mobile Retail - Used Products: With a ranking of 562, Buffalo Exchange really knows how to lay out that second-hand goldmine!
Mobile Restaurant - Juice Bars: With some juicy competition like Freshëns, you can bet sizzling partnerships are on the horizon.
Social Media – Blogs & Influencers: Strategically leveraging platforms like social media helps Buffalo Exchange stay trendy and connect with diverse audiences.

Demographics Breakdown

Buffalo Exchange customers are not just passing through—this is a lifestyle. Each segment plays a part in the makeup, so here’s how they dish it out:

Income Levels: A mix of low to high-income earners, demonstrating that fashion is a universal joy!
Age Groups: Ranging from young college students to wise retirees, this brand caters to fashionistas of all ages.
Geographic Presence: Urban centers featuring densely populated neighborhoods are just the ticket for Buffalo Exchange’s thrift-tastic approach!

The Fashion Forward Future

As Buffalo Exchange continues to leap into new heights, the future is bright and stylish! Whether it’s through targeted marketing efforts or community engagement initiatives, the brand captures the essence of mindful consignment while delivering availability to unique finds.

Conclusion

From trendsetting professionals to college students, the Buffalo Exchange customer base is diverse and vibrant! Don’t miss your opportunity to license the full report and discover even more fun-filled segments, insights on consumer spending behavior, and tips on how to effectively reach these eco-conscious shoppers. Remember, fashion is not just what you wear; it’s how you wear your values! So grab your report today and let’s make eco-friendly shopping the new chic! Whether you're gearing up for your next marketing campaign or just wanting to understand your consumers better, this report is your ticket to the inner workings of Buffalo Exchange’s stylish success!