Nationwide AI Audience Insights

Audience Autopilot™ interactive dashboards include: 

  • The Strategy Map visual — a complete marketing strategy in 1 page
  • Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️

Glamour

Glamour’s Customer Base: A Data-Driven Dive into the Heart of the Audience

If you’ve ever wondered who’s flipping through the pages (or scrolling through the feeds) of Glamour magazine, then look no further! Our latest report on the US customer base of Glamour is packed with juicy insights that can help marketers sprout their strategies like weeds in a garden. And let us warn you, it’s not just any ordinary report—it's a treasure trove of data that you can count on like the stylist you trust for key fashion decisions. This summary will help you put your best foot forward, and let us pun it out for you, because who doesn’t love some wit with their intel?

Mobile Retail: The Beacons of Consumer Glitter

When it comes to mobile retail, brands like Microsoft lead the pack with a weighted index of 604. Yes, that’s an impressive number, making Microsoft the shining star at the top of the mobile retail constellation. Followed closely by FreshDirect in the grocery department (456) and WeWork in shared offices (430), these brands are making waves faster than a beauty influencer’s makeover reveal. And let’s not forget Blick Art Materials, who’s definitely not just painting the town, but also securing a solid 396 index in crafts, toys, and hobbies. Talk about getting crafty!

Social Media Marketing: The Pulse of Consumer Culture

In the realm of social media—where influencers dominate and every post is scrutinized like a fashion faux pas—brands are flexing their muscles. Magazines like n+1 have a weighted index of 380, while the collective influence of fitness centers like Solidcore sits pretty at 380 too. Diverse topics and genres play instrumental roles: blogs, magazines, and even snazzy podcasts find their places on social media, proving content is king. It’s like a beauty pageant, but instead of tiaras, it’s hashtags!

The Diverse Influence of Consumers

In a twist of fate as mesmerizing as the latest runway trends, influencers are shaping opinions across various sectors. Social media has turned activists like Linda Sarsour and Samuel Sinyangwe into formidable voices with indices of 294 and 285, respectively. Not far behind, comedians like Desus Nice add their comedy gold to the cultural pot—to the tune of 292! Talk about social media being a dynamic stage where everyone plays a part!

Glamour and Lifestyle Influencers: More Than Just Pretty Faces

From fashion to finance, influencers dominate the scene with varied interests. The ever-so-charming academic voices, Tressie McMillan Cottom and Marc Lamont Hill, assert their authority with indices of 279 and 241 respectively. Meanwhile, the director duo Matthew A. Cherry (257) and David Lynch (240) add a cinematic twist to the roster of influencers who ultimately sway consumer choices. Remember to thank the content creators at the next awards ceremony because they’re not just fluff—they're making substantial impacts!

The Beauty and Brains of Retail

Speaking of beauty, cosmetics brands like MAC Cosmetics (312) and L'OCCITANE (290) lather up the competition in mobile retail. It seems that the beauty buzz isn't slowing down; we might say it’s blossoming! And if you think earrings scream out from just a jewelry box, consider PANDORA standing with a weighty index of 268, ready to charm its way into your shopping cart.

Fast Casual Dining: More than Just Grab and Go

With the culinary world in constant flux, places like sweetgreen (308) and Jeni's Ice Cream (287) are blending flavors and creating innovative experiences. There's more to dining than just filling your belly; it’s an experience worth talking about on social media. Who needs a reservation at a fine dining restaurant when you can already enjoy the best of what fast casual has to offer?

Turning a Fashion Eye to Apparel

Apparel is another space where the Glamour community thrives. Burberry (296), MAC Cosmetics, and even children's fashion with Abercrombie Kids (226) signal a well-rounded affection for all things fashionable. With countless styles being curated, there’s something for every fashionista to gleam at. If you’re into footwear, don’t fret; brands like Steve Madden (244) and Vans (222) have got you covered like a well-placed accessory!

The Future is Bright: Empowered Communities and Causes

The US customer base is increasingly drawn to brands that resonate with their values. Organizations like MoMA (283) and the Metropolitan Museum of Art (276), alongside nonprofits such as Fair Fight (241) and the UNHCR (238) are doing more than just existing; they’re influencing purchase behavior in ways that have a larger ripple effect on society. Our customers want more than just products—they want purpose! So it’s time to get socially savvy, or get out of the aisle!

Food for Thought: A Culinary Adventure Awaits!

Let’s not forget that culinary delights take a front-row seat in our analyses. From cocktail hours to juice bars, it’s clear that consumers are acknowledging experiences tied with nutrition and taste. Coffee champs like Peet's Coffee and Tea (213) and press-worthy juice bars like Pressed Juicery (221) emphasize the shift in dining preferences towards healthier choices. Looks like getting our greens isn’t just for salads anymore!

Surfing the Waves of Brands and Organizations

Brands are vying for attention, and it’s clear that understanding the currents of consumer behavior can illuminate paths ahead. ItsBrand Vorstand like Eventbrite (220) and OpenAI (224) that challenge our perceptions and push limits, creating buzz through platforms that consumers adore. And for every dollar spent, there's a brand innovating in ways that keep consumers coming back for more. With the right approach, your brand can ride this wave straight to success!

Concluding Thoughts: Knowledge is Stylish

So there you have it! The US customer base of Glamour is no average collection of demographics—it’s a bold statement that reflects contemporary values, preferences, and influencer impacts. Ready to robustly analyze this intelligence and change your marketing strategy? Well, license our full report, and let's get your brand strutting down the runway of success! After all, the data speaks and we’ve got the runway to prove it. Let’s not just read the news—let's MAKE the news!

Now, step it up and license the full report—it’s your ticket to glamorously informed decisions!

Report Highlights ➡️
Glamour