GOLFTEC

AI Audience Insights

Whether you are a complete beginner or an accomplished golfer, GOLFTEC's comprehensive approach to improvement can help you reach your personal goals. Only GOLFTEC has all five factors needed for maximum improvement and lasting results. As the undisputed leader in golf improvement, GOLFTEC teaches over 20% of all U. S. golf lessons annually and delivers a consistent 96% success rate. GOLFTEC's Certified Personal Coaches have given millions of golf lessons to more than 200,000 clients at Improvement Centers found across North America. Swing Better. Play Better.
Executive Summary

The Swinging Success of GOLFTEC's U.S. Customers!

Welcome to the ultimate birdie’s-eye view of GOLFTEC's customer base in the U.S.! If you thought golf was just a pastime for retirees and amiable dads on the weekends, think again! GOLFTEC has a diverse array of consumers making golf swings and high-fives on and off the course. Let’s putt our way through the fascinating world of consumer segments, demographic details, and marketing insights that can help you become a pro at understanding this market—without even needing a caddy!

Top Consumer Segments: Who’s Teeing Off?

GOLFTEC has really mastered the art of attracting well-heeled customers—those who can afford to chip away at their golf game. Below we present the top segments, ranked in popularity and enthusiasm for the game:

Segment Name Description Percentage of Customers Indexed Against U.S. Population Percent of U.S. Population Overall Rank
#PicturesqueProsperity Middle-aged wealthy families living in luxurious homes in scenic areas. 3.93% 366.0 0.0096% 1
#SuburbChic Affluent families in pricier suburbs but still close enough to the city. 4.71% 239.0 0.0179% 2
#GoodLifeCitizens Upper-income families living their best lives just outside cities. 4.86% 223.0 0.0198% 3
#YoungStars Early-career, high-income young professionals in trendy areas. 4.86% 223.0 0.0198% 3
#RisingProfessionals Well-educated college grads renting in buzzworthy locales. 3.23% 216.0 0.0136% 5

Now, who would have thought that the wealthiest of families and young professionals would take to the fairways with so much gusto? These consumers aren’t just looking for any old golf swing; they’re after the luscious greens and a hole-in-one experience every time! From the Picturesque Prosperity folks to the Young Stars who make golf look good, the upper crust knows how to enjoy the game.

Demographics: The Par-fect Mix!

When diving into demographics, it's clear that GOLFTEC has rinked up consumers from various backgrounds that add splashes of demographic diversity and consumer enthusiasm! Let's take a closer glance.

  • Aged to Perfection: The golden years are swinging! Many affluent older households are buying in to golf, strutting their stuff across some primo courses!
  • Wealth Wedges: Whether they’re flaunting fancy estates or living the luxe suburban life, one thing is clear: the higher the income, the less they mind dropping a few bucks on that next club!
  • Education Elevation: A good golf game comes with good education! Many clientele from universities of note are on board, showing us that not only do knowledge and skill lead to success but maybe a mean golf swing too!

Actionable Insights: How to Hook Them In!

Now that we have painted a vivid picture of who’s putting their divots on the greens, let’s put the spotlight on some shopping trends and preferences that have emerged! These insights provide the crafty marketer with a fabulous opportunity to target these customers effectively. Consider who they engage with when they're not nailing birdies!

For instance, when treating themselves, GOLFTEC customers are big fans of:

  • Mobile retail, especially electronics from brands like Microsoft and Warby Parker.
  • Apparel choices like lululemon athletica for fitness or Anthropologie for style.
  • Dining experiences at fast-casual joints like Chopt Creative Salad, for a quick bite between holes!

Why License the Full Report?

Imagine the possibilities! If you thought understanding segments was crucial for your personal golf game strategy, the comprehensive report on GOLFTEC could bring treasure troves of data that are just too good to pass up. With *swinging* marketing opportunities beckoning, there's never been a better time to capitalize on this golf craze!

Not only will the report help you uncover which promotional shots land the best, but it could also help you navigate the tricky terrain of consumer behavior while tapping into lucrative demographics. Will you be the one to hit that marketing hole-in-one? Or will you let these brands tee off against your competition?

If you’re ready to take a swing for the fences and hit the greens of strategic success, licensing the full report will be your ace in the hole. So grab your clubs; it’s time to master the marketing game with GOLFTEC's customer data!

Now that's a winning birdie story worth telling!

About Audience Autopilot™ Insights

Deep consumer insights sharpen a brand's competitive edge and reduce marketing risk. Autopilot Insights™ extract actionable data on GOLFTEC consumers from billions of digital signals, and pack them into a beautiful, easy-to-navigate dashboard.
See how Autopilot stacks up against the alternatives:
Service
Price
Sample Size
Features
Online Survey
$3,000 - $6,000
1,000 - 2,000
Days for targeted response by demographics
Consumer Panel
$5,000 - $15,000
1,000 - 2,000
Weeks for pre-screened panels, specific targeting
Full-Service Research
$10,000 - $50,000
1,000 - 5,000+
Months for custom surveys and detailed analysis
Audience Autopilot
$499
462,000,000+
Instant, actionable market insights

License GOLFTEC Insights

One-time purchase.  Instant access to full executive summary and interactive data dashboard.
$499
$149
Autopilot v2 Special
(Q4 2024)