About Audience Autopilot™ Insights

Deep consumer insights sharpen a brand's competitive edge and reduce marketing risk. Autopilot Insights™ extract actionable data on Long John Silver's consumers from billions of digital signals, and pack them into a beautiful, easy-to-navigate dashboard.

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Service
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Online Survey
$3,000 - $6,000
1,000 - 2,000
Days for targeted response by demographics
Consumer Panel
$5,000 - $15,000
1,000 - 2,000
Weeks for pre-screened panels, specific targeting
Full-Service Research
$10,000 - $50,000
1,000 - 5,000+
Months for custom surveys and detailed analysis
Audience Autopilot
$499
462,000,000+
Instant, actionable market insights

Long John Silver's

AI Audience Insights

Long John Silver's is the world's most popular quick-service seafood chain with almost 1,000 restaurants worldwide. We have a long history of serving meals featuring batter-dipped whitefish, chicken and shrimp, and our famous hushpuppies. We also have non-fried menu items including baked cod and shrimp.
Executive Summary

Long John Silver's: A Hook on the Customer Base Report!

Get ready to cast your nets wide, because we're about to dive into the ocean of consumer demographics for Long John Silver's! Our lengthy report showcases who’s chomping on those crunchy fish tacos and crispy hush puppies. Here, we’ll break down the top customer segments, marketing strategies, and demographic details that make Long John Silver's a maritime marvel in the fast-food sea.

The Top Segments: Reel Them In!

Let’s trawl through the top customer segments who are not just eating but *complete fishing* for value and flavor at Long John Silver's. Here’s the breakdown:

  • #Merica: Leading the lineup, this segment is packed with white semi-rural households who may not have the highest academic accolades but have their cheerleaders ready for college sports! They're diving into our crispy offerings like no one else (5.59% of customers).
  • #Kids&Country: Young families in farming and blue-collar jobs catch our attention next. With a little over 5.85% of customers, they’re keeping it real and country, just like our fried catfish!
  • #DirtRoadDynasty: A seasoned segment of older, lower-income families who work factory and blue-collar jobs (3.97%). It looks like they’ve found their way to our shores!
  • #SmallTownSatellites: These charming folks (5.18%) have their boats anchored near small towns, enjoying the simpler things in life, just like our delightful meals!
  • #MainStreetUSA: Young, moderate-income blue-collar workers dwell near main streets with 4.24% of our fish-loving customers. They know where to snag a quick bite!

Needless to say, each of these segments combines their love for affordable eats with a passion for their communities, making them perfect Long John Silver's diners!

Making Waves with Marketing and Demographics

Now, let’s sail through some key marketing insights that are sure to make a splash. Understanding our customer segments is great, but targeting them effectively helps us lure them in with ease.

Convenience is Key

Did you know that our customers are craving convenience just as much as they are craving crispy fish? They rely heavily on mobile services, including convenience stores like Stewart's Shops (822 indexed) and banks like Berkshire Bank (442 indexed). This means they love a quick stop along their busy day, and we’re ready to serve their appetite the moment they walk through our doors!

Social Media Savvy

Our customers are active on social media, too! Popular brands among them include Sheetz (299 indexed) and fast-food chains like Arby’s (274 indexed). Collaborating with social media influencers and local restaurants will help keep Long John Silver’s top of mind — and definitely on their social feeds as they seek out their next meal!

Demographic Details That Make Us Fishy

When we zoom in on demographic details, it’s clear that the households enjoying Long John Silver’s hail from all walks of life: families, couples, and even individuals looking for a rewarding meal. Let’s take a look at some notable segments:

  • Young Families: Yes, younger families are a significant part of our customer base, especially those in affordable neighborhoods. They prioritize value and love our combo meals!
  • Blue-Collar Workers: From factory workers to service employees, our meals cater perfectly to those who hustle hard and want their well-deserved crispy fish at the end of the day!
  • Single Renters: We see a lot of younger, diverse singles looking for quick meal options, too. Long John Silver's represents affordable, tasty convenience!

Customer Appreciation: The Heart of Our Fishermen!

What better way to catch the hearts of our customers than by appreciating what they value most? This demographic loves value for their money and a place where their families can gather. With fun promotions, local partnerships, and sponsorship of community events, we keep our customer base engaged and intrigued! Bonus points for seasonal menu specials that keep both their palates and wallets happy!

Time to Hook the Report!

Ready to take a deeper dive into our comprehensive consumer base? By licensing our full report, you’re not just baiting the hook for information — you’re reeling in the big catch for your marketing strategy! Packed with actionable insights and customer demographics like those mentioned, the report will allow you to tailor your strategies and maximize engagement with the Long John Silver's customer base.

With a combination of humor, data-driven approaches, and a dash of fishing magic, you'll be well-equipped to launch a marketing campaign that’s sure to set sail for success!

Get ready to anchor down your knowledge and navigate our world of audience insights. It’s time to license the report and get your marketing boat shipshape!

License Long John Silver's Insights

One-time purchase.  Instant access to full executive summary and interactive data dashboard.
$499
$149
Autopilot v2 Special
(Q4 2024)