Nationwide AI Audience Insights

Audience Autopilot™ interactive dashboards include: 

  • The Strategy Map visual — a complete marketing strategy in 1 page
  • Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️

Long's Drugs

Unlocking the Secrets of Long's Drugs' US Customer Base

Welcome to the wonderfully wacky world of Long's Drugs! Whether you're popping in to grab a prescription or hunting for the latest beauty trend, Long's has been the go-to destination for a diverse group of customers across the United States. With our detailed analysis, we turn the spotlight on the fabulous personalities that make up Long's customer base. Let's explore the top consumer segments, demographic details, and marketing insights that'll have you saying, "That's what I'm talking about!"

Meet the Customer Segments: It's a Diverse Party!

First up, let's introduce our stellar cast of customer segments. They come in all shapes, sizes, and backgrounds, ready to shop till they drop!

Segment Name Description % Customers Indexed Against US Population % US Population Overall Rank
#RisingProfessionals Trendsetting college grads renting where the action is. 12.56% 849.0 1.36% 1
#HistoricTransitions Older, modest-income households embracing change. 12.11% 1452.0 0.77% 2
#InTheHeights Hispanic families navigating urban jungles. 2.43% 291.0 0.77% 3

There you have it! From the ambitious #RisingProfessionals who are climbing the career ladder, to the resilient #ResilientRenters who are making the best of their situation, each segment comes with its own unique flavor. We can guarantee you won't find a cookie-cutter customer here!

Top Segments: The Cream of the Crop

Let’s take a closer look at some of the top segments that stand out in our report:

  • #RisingProfessionals: These college-grads are young, stylish, and loving life in the city. They're not just working hard; they're also playing harder and love incorporating the latest trends into their lives!
  • #HistoricTransitions: This group is redefining itself as they navigate life transitions in vibrant neighborhoods. Talk about making the best of your situation!
  • #InTheHeights: Hustling and bustling, these Hispanic households thrive in urban environments. They’re all about community, support, and authenticity.

Demographics: Who's Shopping at Long's Drugs?

Now that we've met the fabulous customer segments, let’s break down some serious demographic details. Because what’s a report without a sprinkle of numbers, right?

With each segment comes a wealth of demographic data that allows us to pinpoint customer behaviors, preferences, and buying habits. One noteworthy slice of the pie reveals that the majority of Long's Drugs' customers are 18-35 years old, making them the cool kids on the block!

Key Demographic Highlights:

  • Young Professionals: Often making high incomes, this segment values both luxury and accessibility. They're the life of the party!
  • Families: Families of all shapes and sizes seeking affordability and convenience. They're the real MVPs, balancing budget with style!
  • Low-Income Households: They may face challenges, but they’re resourceful and savvy shoppers who appreciate brands that recognize their needs.

Actionable Insights: Marketing Strategies That Pop!

So we’ve met the crowd, checked out some demographics—now what? Grab your marketing hat because it’s time to dig into actionable insights that showcase how Long’s Drugs can better engage its passionate customer base.

One of the standout observations is the rising trend of mobile usage among customers. Whether it's browsing for store locations or checking out the latest promotions, mobile dominance is real, and it's fabulous!

  • Communications: With an index rating of 461, services like Metro by T-Mobile are the backbone for many our customers prefer.
  • Grocery: La Michoacana Meat Market gets a shout-out with an impressive index rating of 461—talk about delicious!
  • Travel: Planning that getaway? Colombia Vacation Research is trending for customers who crave adventure and wanderlust.

We didn’t stop there—our report also dives into the influential figures that resonate with these customers! I mean, who wouldn’t want to score the latest suggestions from the likes of Angela Yee or Toni Braxton? Marketing efforts can harness the power of influential figures to help reach out to these audiences effectively.

Why License This Report?

If you've made it this far, you must be itching to know more! The insights and data presented here only scratch the surface of what the full report has to offer. Licensing this report opens the door to:

  • Deep-dive analysis into customer purchasing patterns.
  • Recommendations on how to engage with each segment effectively.
  • Opportunities for brand collaborations highlighting the most popular products.

If you think knowledge is power, then this report is your golden ticket! Whether you’re looking to grow your business, tap into new segments, or fine-tune your marketing strategies, licensing this report might just be the sweetest deal since sliced bread. So why not join the fun and leverage this treasure trove of data to propel your business to new heights? You won’t regret it!

Don’t miss out on the chance to dive deeper into the fabulous world of Long's Drugs' customer base—licensing the full report is just a click away!

Let’s make magic happen!

Report Highlights ➡️
Long's Drugs