Pet Partners

AI Audience Insights

Our Mission: Pet Partners'​ mission is to improve human health and well-being through the human-animal bond. About us: Pet Partners is the nation's largest and most prestigious nonprofit registering handlers of multiple species as volunteer teams providing Animal-Assisted Interactions. With the highest caliber curriculum in the industry, Pet Partners trains volunteers and evaluates them with their pets for visiting animal programs in hospitals, nursing homes, veterans' centers, hospice, Alzheimer's facilities, courtrooms, schools and other settings. We offer our teams superior risk management and the industry's highest safety standards, continuing education and re-registration and keen attention to dealing with our unique multi-species team population.
Executive Summary

Pet Partners - The Pawsitive Data on Our US Customer Base

Making the World a Better Place, One Pet at a Time!

Welcome to the Pet Partners report, where we uncover the furry details about our beloved customer base! Spoiler alert: it’s all about wagging tails and happy purrs! We've dug deep into mobile engagement, social media presence, demographic overview, and more, providing you with the juicy bits of data to understand our pet-loving patrons. Let’s take a paw-sitive leap into the details!

Mobile Convenience – Where Everyone is Going “Paw-sitively” Mobile!

Can we all agree that the era of “Hey, I need that now!” has never been furrier? The mobile world is where your customers are finding convenience on-the-go! Pet Partners ranks well in the realm of mobile services with a weighted index of **249**. This means our customers love accessing their pet needs through their favorite mobile devices. Speaking of being mobile, let’s trot through other shiny gems in this stellar lineup: - **Irving Oil** leads the pack for gas stations at **526**. Talk about fueling the journey for adventures with pets! - **Mirabito Energy** follows closely at **492**, giving a whole new meaning to “full tank before the pet store.” - **Fun fact:** It looks like coffee is a staple for our customers! **The Human Bean** brews up great support with an index of **316**. This trend of convenience is not just limited to their furry companions, as brands like **Gander Outdoors** and **Fox's Pizza Den** join the top with ratings ranging in the **230s**.

Retail, Restaurants, and “Paw-tential”

When it comes to retail, Pet Partners isn’t the only star on this stage! The retail world is roaring with: - **Pet Supplies Plus** also chasing our tail with an index of **165**. This retailer is synonymous with every pet’s shopping spree! - Don’t forget about our delicious companions like **Handel's Home Made Ice Cream** at an index of **165**! Pet parents need a sweet treat, too! That means our customer base knows a great place to shop — and they’re all about balancing fun with fulfilling their furry friends’ needs!

The Social Media Woof-fest

Speaking of fun, let’s talk social media! Just like our pets chasing their tails, our insights follow a similar happy pattern, and the trends are barking mad! We see influencers like **Cloyd Rivers** entertaining audiences with an index of **202**! Who knew humor was the leash that connects customers — and pets of course! Our Pet Partners brand features quite the social spotlight with a dynamic presence, supported only by *great* furry charm. Engaged audiences are what it’s all about! We’ve listed some contenders: - **The Pittsburgh Penguins** (202) are not just a hockey team; they’re a fluffy friend magnet! - Then there’s **Dairy Queen** (158), slinging soft serve for everyone, pets included — just kidding, possibly *not* a suitable snack for them. With energy brands like **Monster Energy** and **G Fuel** gearing up scores of **171** and **169**, it’s clear our customers love a good refreshment for themselves between all their adventures!

Demographics: Who’s “Fur” Real?

Time to address the human side of our business! This is where the real-life pet lovers reside, and here’s the sitch: - We’ve got an audience who loves their pets, which is evident in how often they engage with our services! Fun fact: The weighted index of Pet Partners ranks *high* at **249**, showing we have a close relationship with pet owners nationwide! - Lots of pet pals equate to many engaged customers, and knowing who they are helps us craft better experiences! In addition, businesses ranging from **Aldi** to **Kohl’s** are vying for attention, with indices varying from **170** to **157**. Who knew retail could get so “paw-sitively” competitive?

For the Future – There’s More Paw-tential to Explore!

We see emerging trends in mobile engagement and the demand for easily accessible services continuing to grow like a puppy’s boundless energy. Pet Partners should capitalize on this momentum by digging deeper into engagement strategies that treat our customers like the rock stars they are! In conclusion, Pet Partners not only stands out in the mobile services world but also shines on social media. The affectionate bond between humans and their pets drives a growing market that we can charm even more! As pet-loving guardians continue to prefer digital engagement to meet their pet needs, Pet Partners is here to keep those tails wagging and purring noises around. Discover more about this engaging data, and learn how your organization can build a connection body- and tail-waggingly strong! License the complete report and stay ahead in a leash-and-fetch market, where every detail counts! Let’s take a walk together; only this time, we’re not just walking the dog, we’re strutting towards growth with Pet Partners! Don’t paws! Look for more *purr-fect boarding* options that could energize your marketing today!

About Audience Autopilot™ Insights

Deep consumer insights sharpen a brand's competitive edge and reduce marketing risk. Autopilot Insights™ extract actionable data on Pet Partners consumers from billions of digital signals, and pack them into a beautiful, easy-to-navigate dashboard.
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(Q4 2024)