Nationwide AI Audience Insights

Audience Autopilot™ interactive dashboards include: 

  • The Strategy Map visual — a complete marketing strategy in 1 page
  • Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️

Subaru

Subaru's Customer Base: Navigating the Data Highway

Welcome to your express lane into the world of Subaru consumer insights! Whether you’re considering a strategic detour to boost your marketing plan or just want to kick the tires on some juicy customer data, you’ve come to the right pit stop. In this report summary, we’ll take a look at some road-worthy data findings that unveil the curious characteristics and behaviors of Subaru enthusiasts across the U.S. Buckle up, because it’s going to be a fun ride!

1. Mobilizing Insights: Where Do Subaru Customers Fill Their Tanks?

If there’s one thing we can say for certain, it’s that Subaru customers love convenience. And, where better to kick off this journey than with gas stations? With a weighted index of 340, Subaru fans are fueling up at Irving Oil stations more than any other gas stop on the block. We’re talking top-tier reliability, just like the vehicles themselves!

Not far behind in the mobile services corner is Berkshire Bank with a smooth 253 index, highlighting that our Subaru folks are serious about their finances—because who wouldn’t be when you're saving big on gas!

2. Grocery & Gourmet: Feeding the Subaru Adventure

Hungry for more? Our Subaru drivers clearly have a knack for knowing where to shop. Tops Friendly Markets ranks high with a 207 index, proving that Subaru owners are not just about the mileage, but also about feeding their families with taste. Joining the cart party are Vitamin World and Twin Liquors Fine Wine and Spirits, both of which are giving Subaru enthusiasts high-fives at 206 and 205, respectively. Looks like it’s not just tires that get inflated around here!

3. Health and Happiness: Fitness on the Road

Speaking of keeping things tight, Subaru customers are also hitting the gym! Snap Fitness & YMCA both clock in with a solid 177 index. It seems there's nothing quite like a good workout to get your blood pumping, especially after all that coffee from Dunkin' Donuts (with a cozy 174 index).

And while we’re at it, Natural Force is giving the health store segment a run for its money too, with a noteworthy score of 160. Talk about a well-rounded lifestyle!

4. Subaru Shines Bright at Car Services

Don’t forget about the “auto” part in automotive! Subaru drivers appreciate the finer things when it comes to vehicle care. Brake Masters and Town Fair Tire are bringing in vibes that would make any mechanic proud, with scores of 187 and 172, respectively. Even Avatar can’t rival this level of care—simply put, Subaru drivers are ready to roll!

5. Social Drive: Engaging with Influencers and Brands

Now, aside from physically putting the pedal to the metal, Subaru customers are making waves on social media! Subaru USA itself sits pretty with a humble 145 on the influencer scale. Meanwhile, Tree House Brewing Co. is brewing up excitement at 195—cheers to that!

Sport teams, comedians, and even some fictional characters are joining the Subaru party on social media—because why not? We’ve got everything from Philadelphia Flyers at 159 to the ever-hilarious Calvin and Hobbes at 146. This data might be measured, but the fun is off the charts!

6. Pet Accessory Enthusiasts

If there’s one thing still living in the back cans of our Subaru friends, it’s furry companions! Pet Supplies Plus is fetching a score of 169, making it clear that our Subaru users aren’t just about traveling alone. They roll deep with four-legged pals who appreciate a cozy ride, too.

7. The Ultimate Customer Demographics

Finally, let’s light up the demographics of our fabulous Subaru drivers. Majority of them value reliability and adventure—just like their vehicles! Our data indicates that Subaru is not just a car, they’re more akin to a lifestyle for outdoor enthusiasts and health-conscious consumers.

The age? Well, whether you’re young at heart or just youthful in spirit, there’s no limit on who can enjoy the Subaru ride. The preferences showcase a wide spectrum of interests, from local groceries to fitness and even fun social media accounts, indicating a comprehensive consumer base that thrives on varied pursuits.

Final Thoughts: Making Your Brand Part of the Journey

Ready to buckle up and dive into deeper insights? With all this data about where Subaru customers refuel, how frequently they megasize their cart at grocery stores, or even their unhealthy obsession with coffee—it’s hard to ignore how these insights can turbocharge your marketing strategy!

Our comprehensive report goes beyond just the highlights. Packed with actionable data and detailed demographics, it’s the full-featured toolkit you need to align your strategies with the Subaru spirit. So, why not take the scenic route and license our full report? Your brand might just find that perfect alignment you’ve been waiting for!

In the world of Subaru, convenience meets adventure, and your insights can too! Let's hit that road together!

Report Highlights ➡️
Subaru