Nationwide AI Audience Insights

Audience Autopilot™ interactive dashboards include: 

  • The Strategy Map visual — a complete marketing strategy in 1 page
  • Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️

The Dodo

Insights Into The Dodo Customer Base: A Deep Dive into U.S. Consumption Data!

Welcome to the Dodo data extravaganza, where insights fly faster than a bird in search of breadcrumbs! This report takes a squawk at the customer behaviors across various sectors, all while keeping a feathered eye on the latest trends and tabulating the dynamics of the U.S. marketplace. Buckle your seatbelts and let's take wing!

Overview of the Findings

Our comprehensive analysis identifies key sectors where U.S. customers are showing their love—and their wallets! The weighted index score speaks volumes: the higher the score, the more these brands are tickling the fancy of consumers. From tech aficionados to spa seekers, we fathom the depths of customer preferences, revealing lucrative opportunities for businesses looking to take flight in this evolving landscape.

Top Mobile Retail Trends

  • Electronics: Leading the charge is none other than Microsoft (361), followed closely by Apple Store (194) - it's a tech-tastic showdown!
  • Crafts and Creativity: Artsy enthusiasts flock to Blick Art Materials (320) like bees to honey.
  • Office Supplies: Paper Source (248) isn’t just paper chasing; it’s a stationery sensation!
  • Fashion Forward: Karen Scott (189) and Kendra Scott (189) showcase the bling and zing of today's fashionistas!

Social Media Savvy

In the world of social media platforms, where influencers reign supreme, we witness brands performing impressive juggling acts to capture the hearts (and thumbs) of consumers. Here’s how they stack up:

  • Book Publishers: Timothy McSweeney (225) captures the literary crowd with their thought-provoking content.
  • Podcasts: The Moth (220) and NPR's Code Switch (204) are pulling at those storytelling heartstrings!
  • Brands & B2B Focus: IDEO (222) and Pentagram Design (221) are taking notes from the big players and getting ahead.
  • Activism: Organizations like Planned Parenthood Action (188) and March For Science (183) highlight how social media platforms are being used for causes greater than a catchy hashtag.

Fitness Frenzy

With the rise in fitness culture (thank you, quarantine workout videos), our customers are lining up at gyms like children at a candy store! Here's how they're sweating it out:

  • Top Gyms: CorePower Yoga (228) and CKO Kickboxing (201) are bending and punching their way to fitness fame!
  • Health Stores: Ideal Image (170) makes sure you can flex those muscles in style.

Dining and Retail Delights

On the culinary front, it's a bumper crop of restaurants and eateries basking in the glory of deliciousness:

  • Fine Dining: The Capital Grille (195) and Morton's Steakhouse (191) are sizzling up the steak-loving crowd.
  • Fast Casual: sweetgreen (210) proves that healthy can be quickly served, and deliciously enjoyed.
  • Bakery Blunders: Even dessert is looking good with Ben & Jerry's (193) taking the crown for “sweet tooth satisfaction!”

Insights into Apparel and Beauty

Let’s not forget the fashionistas and beauty junkies who are keeping up with the latest trends:

  • Footwear: Allen Edmonds (210) gleams brightly, strutting its stuff amongst shoe lovers.
  • Cosmetics: Aesop (204) shows that skincare is the real care - and MAC Cosmetics (190) is targeted at those looking for glamour!

Home and Furnishings: Where Nesting is Best!

Home sweet home is sweeter when you have the right furnishings:

  • Furnishings: Pottery Barn Kids (229) is soaring as parents are looking to create cozy nooks for their little ones.
  • Team Up for Home Decor: Sur La Table (182) shows how food and decor can come together to create a beautiful setting for family dinners.

Art, Literature, and Humor - Oh My!

While some customers are off searching for their next great read, others are scanning through social media for their daily dose of humor:

  • Humor & Satire: ClickHole (191) and Not Alt World (179) are providing the daily giggles needed to take life a little less seriously.

Conclusions: License the Full Report!

These insights are but a mere feather in your cap! There's a whole flock of additional data waiting to be explored within the full report. By licensing this invaluable intelligence, you’ll gain exclusive access to in-depth analyses that can help you identify customer preferences, market opportunities, and potential partnerships better than ever before.

If you’re ready to take the plunge and unlock the treasure trove of information then let’s not ruffle any feathers! Dive into the full report and find out how you can capture the hearts (and wallets) of your ideal customers!

Remember, in marketing, as in life, it’s about striking the right chord, or in our case, the right tweet. Happy insights chasing!

Report Highlights ➡️
The Dodo