Audience Autopilot™ interactive dashboards include:
Welcome to your one-stop shop for all things travel-related! Grab your map, pack your bags, and buckle up as we zoom in on the data that reveals the who’s who of the Travel Channel’s US customer base. Let’s dive right into the juicy bits, leaving no itinerary unturned.
It’s a mobile world, and we’re just living in it! The report shines a spotlight on various mobile categories, with retail leading the charge. The top contender? Microsoft, boasting an impressive weighted index of 296. It seems like everyone wants to raise a toast with their Windows drinks in hand!
Next in line are services related to shared offices and coworking, with Industrious earning a whopping 257. Now that’s what we call a flexible workspace – it’s basically a prisoner of the wifi chain!
Retail is all about offering something for everyone, and who doesn’t love a good deal? Buffalo Exchange, with a weighty index of 254, makes second-hand shopping seem fashionable—because why buy new when you can be trendy and eco-conscious all at once?
Fitness fashion alert: Barry’s Bootcamp scored 243! That’s right; people are hitting the gym in style. It seems fitness is not just a lifestyle, but a fashion statement we can all get behind (and work off)!
When it comes to optical retail, Warby Parker takes the crown with a refreshing 236. They’re not just coming for your vision; they’re also changing the way we “see” eyewear! Catch the lens-ennial vibe, folks!
Ever heard of the phrase “social media is king”? Well, it’s more accurate to say “social media is the whole royal family.” It’s no surprise that brands are stepping up their game. R/GA leads the B2B charge with a weighty index of 219. They clearly have a knack for turning boardrooms into brainstorming palaces!
In the world of fitness, SoulCycle glides in with 222. When it comes to cycling, their motto seems to be “No pain, no gain, no excuse!” The only question left is: who will be the next spin sensation?
When it comes to journalism influence, Emily Nussbaum rings in at 215. She’s not just writing—she’s carving out societal narratives one tweet at a time. Taking print to digital has never been more essential!
And now, for the food lovers! Fast casual dining is on everyone’s lips (and tastebuds), with BurgerFi sizzling at 185. The only thing looking better than their burgers? The line of customers that stretches around the block!
Also on our radar: Morton’s Steakhouse, flashing an index of 192. I guess you could say it’s the “steak” in their claim to fame—truly rare!
For those with a penchant for all things sweet, Pinkberry takes the cake with 186. Who knew froyo could bring such joy? Grab a cup and let’s “cherry” up the day!
When it comes to making your home just right, it’s hard to overlook Jonathan Adler and his unique designs that score a solid 200. If stylish was a room, it would be the Jonathan Adler room, perfect for brunch photo-ops all year round!
Are you feeling crafty? FastFrame takes care of that with 163. Proper framing makes even the most questionable works of art feel like treasure. Excellent motivation for those serious about looking “fine and framed!”
Pop culture influences everything; even our travel plans! Talk about reaching those deep cultural vibes! From Thrillist’s blog buzz at 191 to the charming articles from HuffPost Travel at 182, it seems we’re all loving a little distraction fueled by getaways and escapades!
And for those podcasting to the top, NPR’s Planet Money sits pretty with a great index of 179. You might say they make “cents” of things, pun intended!
For those fitness junkies, gyms and fitness centers are where it’s at, with Barry’s Bootcamp leading with a healthy index of 243. They not only whip you into shape but do it while giving your workout the aesthetics of a runway show!
We can’t forget REI, with their outdoor gear scoring 167. They are the ultimate enabler of adventures—because what’s life without a little hiking and camping? May your trail mix always be plentiful!
From activism to education, the diversity in our sampled organizations shows a blend of interests. No matter your passion, there’s something for everyone! The Sierra Club comes in at 163, because who hasn’t wanted to save Mother Earth while munching on eco-friendly snacks?
Then there’s Harvard University at 169, proving that education truly lifts us to higher altitudes—after all, knowledge is the best luggage to carry!
So, as we wrap up this whirlwind tour through the Travel Channel’s US customer base, it’s clear that this audience craves adventure, experiences, and a fair bit of humor along the way. With data like this, the consumer travel trends are bound to take off faster than a flight on stickier summer days.
If you want all the nitty-gritty details, the full report is waiting for you. Don’t let it be just another trip left unbooked; let’s chart a course for success together. After all, the world is our oyster, and the next big destination is just a decision away!
Get ready to leap towards your next marketing adventure! The insights are just a click away – license the full report today and let’s get our travel plans in line!
