Jamal Crawford

Jamal Crawford
Strategy Map • click for full interactive dashboard
Executive Summary

Jamal Crawford's Fanbase: The Numbers Behind the Name

Overview

Former NBA star Jamal Crawford isn't just known for his dazzling crossovers and impressive score sheets; he has cultivated a loyal legion of fans across various demographics that make him a powerful asset in today’s marketing landscape. This report digs deep into his influencer reach and audience engagement levels. With actionable data and a slew of interesting findings, let’s explore how your business can benefit from teaming up with Jamal!

Top Consumer Segments

Understanding your audience is key, and Jamal's core viewer segments are an intriguing mix that businesses might want to tap into. The top consumer segments include:

  • #Ebony&Essence: Households led mainly by single African American parents aged older with below-average income. 2.69% of his audience.
  • #UrbanDetermined: Young, primarily African American singles renting in low-priced neighborhoods near urban centers. Engaged with 2.13% of the audience.
  • #DieselBlues: Blue-collar neighborhoods with mixed races and low education and income—totaling 2.08% of followers.
  • #OldTownRoad: Families from both backgrounds in affordable suburbs account for 3.01% of the follower base.
  • #UrbanFashion: Upper middle-class families extracting their joy from fashion trends, representing 1.78% of Jamal's audience.

With each segment representing distinct incomes and socio-economic backgrounds, brands can tailor their messaging to resonate uniquely with each demographic. You might ask yourself: why chase after one demographic when you can share the ball with multiple segments?

Marketing & Demographic Details

Now, let's unravel some insights regarding the marketing dynamics around Jamal's audience. The report outlines various actionable insights for businesses looking to collaborate with influential personalities like Crawford:

Top Interests of Followers

  • Reality TV Stars: Influencers like Toya Johnson and Katt Williams entertain his audience, which could open doors for collaborations in entertainment.
  • Music and Lifestyle Brands: Names like T.I. and Kimora Lee Simmons strike a chord, suggesting potential partnerships with brands in entertainment, fashion, and lifestyle industries.

Followership Trends

Jamal's followers are markedly diverse across age groups, with a heavy emphasis on younger adults. The age range of 25-34 captures 16.05% of Jamal's flowers, evidencing a trend of youthful engagement. This is a vibrant age bracket, often eager for trendy products and services—offering companies a fertile field of opportunities.

Transportation, Education, and Home Life

When examining lifestyle attributes, a whopping 74.97% of his audience commutes by car, a fact that brands can utilize when planning logistics for campaigns. Furthermore, Crawford's base reflects education levels below a four-year degree (approximately 76% collectively between high school and some college), marking a key marker for potential collaborations in educational products or initiatives.

The Perks of Partnering with Jamal

With heavy insights across demographic and interest bases, collaborating with Jamal Crawford opens up multiple avenues not just in athletic endorsements, but also bridging gaps with socio-economic groups, nurturing community awareness, and breaking into lifestyle brands.

Final Thoughts

Brands, the ball is now in your court! Understanding your customers is half the game, and Jamal Crawford lays out a fascinating playbook. To license the full report and uncover more detailed analytics and recommendations, reach out! A slam-dunk deal awaits you—don't miss your shot!