If you've ever been stuck in a conversation about pop culture, chances are good that the name Mayim Bialik has come up. From her quirky role as Amy Farrah Fowler on The Big Bang Theory to her advocacy in the world of education and parenting, Mayim brings a whole lot of brain power and personality to the table. But how exactly does she engage her massive audience of fans, and who are these curious folks all flocking to her online presence? Let’s take a closer look at the data! Spoiler alert: It’s pun-derful.
Understanding the audience that Mayim Bialik reaches is akin to piecing together a puzzle — every segment contributes to the overall picture! The following consumer segments represent those who resonate with her content and are more likely to engage with her brand collaborations:
| Segment Name | Description | Percentage of Customers | Indexed Against US Population | Percent of US Population | Overall Rank |
|---|---|---|---|---|---|
| O02 - #MainStreetUSA | Moderate income, young, blue-collar workers living near main streets in small-town America. | 0.0239 | 136.0 | 0.0179 | 1 |
| I03 - #RustRenters | Young, lower-income renters scattered across 2nd and 3rd tier cities. | 0.027 | 126.0 | 0.0218 | 2 |
| O01 - #SmallTownSatellites | Older ruralites living in blue-collar jobs enjoying the simple things. | 0.0266 | 123.0 | 0.0219 | 3 |
| D03 - #BasicBoomers | Middle-class boomers slowing down in suburban neighborhoods. | 0.0198 | 130.0 | 0.0155 | 4 |
| K03 - #BigBoxBoomers | Working-class boomers renting in socially active near-urban neighborhoods. | 0.0234 | 116.0 | 0.0204 | 4 |
| F05 - #OldTownRoad | Black and white families renting in lower-priced suburbs. | 0.0237 | 112.0 | 0.0215 | 6 |
| F01 - #GameTimeGlory | Younger singles and couples living in mixed blue and white-collar neighborhoods. | 0.023 | 115.0 | 0.0203 | 7 |
| D02 - #RoaringRetirees | Retired or nearing retirement living an active lifestyle. | 0.0202 | 118.0 | 0.0173 | 8 |
From the table above, it's evident that Mayim's reach extends into various pockets of American life. The top segment, #MainStreetUSA, showcases those with a moderate income living near bustling small-town areas. This is a stellar audience mix featuring both younger and older consumers, making Mayim's influence richly appealing!
But hold onto your hats! The fun doesn’t stop at consumer segments. Different audiences have different shopping habits, and Mayim's followers are certainly not shy about their preferences! They engage deeply with brands in a variety of categories, as evident from our actionable insights:
| Source | Category | Subcategory | Title | Weighted Index |
|---|---|---|---|---|
| mobile | convenience | Convenience Stores | Stewart's Shops | 388 |
| socialmedia | brands | Restaurant | Sheetz | 162 |
| mobile | services | Hearing Care | My Hearing Centers | 212 |
| socialmedia | brands | Alcohol | Yuengling Brewery | 146 |
The weighted index shows a particularly large affinity for certain brands and services. Retail locations like Stewart's Shops come in at a whopping index of 388, indicating a strong connection to convenience shopping. This opens a broad door for Mayim to partner with brands in a way that truly resonates with her audience, where life meets comfort with a side of flair!
Now, let’s unpack the demographics of those who tune in to Mayim Bialik. From age ranges to income and educational levels, this data provides a fascinating portrait of her audience:
| Source | Category | Subcategory | Title | Percentage of Customers | Indexed to Population |
|---|---|---|---|---|---|
| demographics | percentage | Age | 75+ | 7.36 | 15 |
| demographics | percentage | Education | Bachelors degree | 17.52 | -10 |
| demographics | percentage | Income | $50,000 to $59,999 | 8.42 | 11 |
| demographics | percentage | Family Structure | Singles | 38.44 | 12 |
This table suggests that Mayim's audience is quite diverse, with a notable portion being singles at 38.44%, plus a healthy slice of seniors aged 75 and up. Not only do these numbers speak to strong interconnections, but they also highlight the potential for brands to reach a unique and engaged audience.
With insightful data at our fingertips, it's clear that the Mayim Bialik fan club isn't your average bunch. Businesses and influencers alike can leverage this information to enhance their marketing strategies.
Don’t let your brand fizzle out in the sea of sameness! If you're curious to see more actionable insights and expanded data about Mayim Bialik's audience, we invite you to license the full report. Enter the world where analytics and creativity collide. The door is wide open, so let’s step inside together and ride the wave of engagement!
