Wayne Rooney, a name synonymous with football excellence, is not just a retired English football striker; he’s also a towering influencer in the social media arena. Having graced the pitches for premier clubs like Manchester United and the England national team, Rooney combined his sports prowess with a charismatic personality that transcends the football field. Today, he leverages his immense popularity on platforms like Instagram and Twitter, turning his follower count into a powerful audience that brands dream of reaching. But just how influential is Rooney in the marketing sphere? Let’s break it down!
Ever wondered what type of audience is tuning in to Wayne Rooney? Using our exclusive data, we ranked consumer segments that engage with him the most. Buckle your seatbelts as we take you on a statistical roller coaster!
| Segment Name | Description | Percentage of Customers | Indexed Against US Population | Overall Rank |
|---|---|---|---|---|
| L01 - #NorthernLights | Middle-aged rural couples making relatively high incomes in white-collar jobs. | 0.0268 | 139.0 | 1 |
| E05 - #MixedMecca | Diverse, blue-collar and service workers living in dominantly Asian and Hispanic urban neighborhoods. | 0.0190 | 163.0 | 2 |
| I05 - #Solos | Heavily Hispanic, urban singles making low incomes. | 0.0212 | 125.0 | 3 |
| E03 - #Familias | Large Hispanic families working service and blue-collar jobs in dense urban areas. | 0.0159 | 215.0 | 4 |
| B01 - #FusianFamilies | Family-centered, suburban high-income households who still visit the mall. | 0.0226 | 117.0 | 5 |
From the above, the #NorthernLights segment shines the brightest, illuminating the engagement of middle-aged rural couples who make decent strides in white-collar jobs. Seems like they’re as interested in Rooney as they are in their corn on the cob!
Rooney doesn’t just influence; he attracts the attention of various sectors. We’ve compiled a list of actionable insights for brands wanting to harness his engaging reach:
| Source | Category | Subcategory | Title | Weighted Index |
|---|---|---|---|---|
| Social Media | Marketing | TV Channels | CNN en Español | 256 |
| Mobile | Retail | Crafts, Toys, Hobbies | Disney Store | 229 |
| Mobile | Commercial | Real Estate | Quine | 219 |
| Social Media | Influencers | Spiritual Leaders | Pope Francis ES | 212 |
| Mobile | Services | Lending | Advance Financial | 244 |
This data underscores how a variety of brands spanning TV, retail, and even real estate heavily rely on Rooney’s influence. Talk about a multi-talented player, both on the pitch and in marketing!
Now, let’s get into the details of the demographics that fuel the engagement Rooney receives:
| Category | Subcategory | Title | Percentage of Customers | Indexed to Population |
|---|---|---|---|---|
| Demographics | Age | 25-29 | 8.2 | 17 |
| Demographics | Commute Transportation | Car | 66.22 | -10 |
| Demographics | Education | Less than high school | 16.17 | 31 |
| Demographics | Family Structure | Singles | 33.84 | -1 |
| Demographics | Home Tenure | Renting | 44.88 | 24 |
What stands out? The significant percentage of singles engaged with Wayne, representing nearly one-third of his audience! Who knew that a football star could score more than just goals?
So, why should businesses and influencers consider licensing the complete report on Wayne Rooney’s influence? If you’re looking to strategize your engagement with your audience, understanding who’s in the stands cheering for you is crucial. Knowing which segments are aligned with Rooney opens doors to tailor marketing strategies that resonate.
From lucrative partnerships to crafty campaigns aimed at targeting Rooney’s diverse fanbase, this report is packed full of plays that can help brands turn their engagements into game-winning scores.
Whether you’re an analyst looking to dissect the numbers or a marketer aiming to harness the influence of a sports icon, this detailed report proves to be a superstar asset in any marketing playbook.
The world of sports and social media collide marvelously through Wayne Rooney’s influence. With extensive customer segments and actionable insights, the opportunity for brands to capitalize on this dynamic engagement has never been more exciting — or pun-derful!
The stats are in, the fans are wild, and it’s time to gear up and play ball with numbers that matter!
