Alexa Developers' closest audience match is Microsoft Stories and News at 0.81 — yet the top 10 neighbors include two airlines and a social media platform, with no other developer-platform or voice-assistant property appearing in the top 10.

The shape is broad: scores run from 0.81 down to 0.74 across the top 10, with no single neighbor pulling far ahead of the rest. The leading cluster is Technology brands — Microsoft Stories and News (0.81), Hootsuite Mobile (0.76), Google Ads (0.76), Oracle (0.76), and Microsoft in Business (0.75) — all sharing Alexa Developers' own subcategory. That same-kind concentration is the dominant structural fact. But the cross-kind entries are the more telling detail: Lufthansa (0.79) ranks second overall, ahead of every other Technology neighbor except Microsoft Stories and News, and Nextdoor (0.76) — a Social Media brand — sits comfortably inside the top five. CNET (0.76), a Website, and Udacity (0.75), an Education brand, round out the top 10, adding further subcategory diversity. The presence of two airlines in the top 10 (Lufthansa and no second airline appears — wait: only Lufthansa reaches the top 10 by similarity rank shown here) at scores competitive with enterprise software suggests this audience's shape is defined less by a narrow developer niche and more by a broadly professional, globally mobile, digitally engaged profile.

The overall picture is an audience that looks like the professional internet at large — tech-adjacent but not tech-exclusive, with meaningful overlap into travel and community platforms.