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BBC Earth's nearest audiences are dominated by journalists and political media — not other nature or science channels. Across the top 10 neighbors, six of the ten slots belong to journalists, making that subcategory the defining character of this audience cluster.
The shape is flat: scores run from 0.86 down to 0.85 with no single neighbor pulling sharply ahead. Jacob Soboroff leads at 0.86, followed closely by On Point (0.86), Josh Dawsey (0.86), Jane Mayer (0.86), and Maggie Haberman (0.85). Brian Stelter (0.85) rounds out the journalist cluster. The remaining four neighbors are Lawfare, a legal-affairs blog (0.85); InsideClimate News, a news publisher (0.85); Tapestry Collection by Hilton, a boutique lodging brand (0.85); and Michael Pollan, an author (0.85). No other TV channel appears in the top 10. The one environmental-adjacent neighbor, InsideClimate News, sits at the bottom of the set and is a news publisher by subcategory, not a nature or science channel.
The overall picture is a BBC Earth audience that, by shape, looks far more like the readership of political journalism and long-form media than like viewers of comparable broadcast channels.
