Dave Asprey's ten nearest neighbors by audience shape are dominated by journalists and politicians — a cross-kind pattern that has little to do with what Asprey himself is classified as (Professionals). Similarity here measures how much two audiences resemble each other in composition; a score of 0.94 means the audiences look structurally alike, not that the entities are thematically related.
Larry Kim leads at 0.94, the only Tech Personality in the set. Three journalists follow in close succession: Rachel Maddow at 0.93, Kurt Eichenwald at 0.92, and David Corn at 0.92. Three politicians — Ted Lieu at 0.93, Al Gore at 0.92, and David Axelrod at 0.92 — round out the dominant cluster. The Washington Post (News Publishers, 0.92) reinforces the news-and-politics orientation. Chelsea Clinton at 0.93 is the only other Professional in the top 10, and Zappos.com at 0.93 is the sole brand — a footwear retailer whose audience shape happens to align closely despite no obvious thematic connection. The scores span just 0.02 across all ten neighbors (0.94 to 0.92), confirming the flat shape: no single neighbor dominates, and the cluster sits within a tight band.
The overall picture is an audience whose shape is defined by news-media and political engagement, with no single anchor pulling it in one direction.