Seven of Cigar City Brewing's top 10 nearest neighbors are other breweries — a same-kind concentration that makes the craft beer cluster the defining structural feature of this audience shape. Similarity here measures how closely two entities' audiences resemble each other in composition; a score near 0.79 signals a very tight match.
Left Hand Brewing Company leads at 0.79, followed by Avery Brewing Co at 0.76, Sierra Nevada Beer at 0.76, and Oskar Blues Brewery at 0.76. Deschutes Brewery (0.73), New Belgium Brewing (0.73), and Flying Dog Brewery (0.72) round out the brewery cluster. The shape is broad — no single neighbor dominates, and the scores descend gradually across the full ten — which means this audience overlaps widely across the craft beer world rather than concentrating around one peer.
The three non-brewery neighbors are the more telling data points. Bonefish Grill, a casual dining chain, lands at 0.77 — higher than five of the seven breweries — and DRAFT Magazine, a beer-focused publication, sits at 0.74. Frontier Airlines appears at 0.74, the only neighbor with no obvious food-or-drink connection in the top 10. The casual dining presence, particularly Bonefish Grill's strong placement, suggests the audience shape is as much about a dining-and-drinking lifestyle as it is about craft beer specifically.
The broad, brewery-heavy pattern with a casual dining undercurrent points to an audience that tracks the wider craft beer category rather than clustering tightly around any single brand or style.