The top 10 neighbors for Disney D23 span six different subcategories — Entertainment brands, Destinations, a Website, a Sports Team, a Fast Casual Dining chain, and a Home Improvement retailer — with no single kind dominating the set.

The shape is broad, meaning overlap is distributed across many neighbors rather than concentrated in one. Walt Disney Company leads at 0.90, the only neighbor that stands clearly apart from the rest. Below it, the scores compress quickly: Disney Parks at 0.77, Oh My Disney at 0.76, and Disney at 0.75 form a tight cluster of Entertainment and Destinations brands. Inside the Magic (0.74, a Website) and Universal Studios Hollywood (0.74, a Destination) extend the cluster slightly before scores drop further. The bottom of the top 10 includes shopDisney at 0.72, Disneyland Resort at 0.71, Los Angeles Angels at 0.69, and Panda Express at 0.69 — the last two being the cross-kind outliers, a Sports Team and a Fast Casual Dining chain whose audiences nonetheless share this shape. The presence of those two alongside a hardware retailer just outside the top 10 signals that the audience composition extends well beyond entertainment fandom into a broader, family-oriented consumer profile.

The broad shape here reflects an audience that is recognizable to a wide range of brands, not just those within the Disney ecosystem.