Playground →
Sports journalists dominate National Football Post's nearest audiences — but the mix reaches well beyond football coverage, and two non-sports neighbors make the top 10 an unexpectedly varied set.
The shape is broad: no single neighbor pulls far ahead of the rest, and scores run from 0.86 down to 0.79 across the top 10. Dianna Russini leads at 0.86, followed by Mike Garafolo at 0.83 and Mike Pereira at 0.83 — all three are sports media figures, with Russini and Garafolo classified as Journalists and Pereira as a TV Personality. Jayson Stark (0.82) and Peter King (0.82) extend the Journalist cluster further. Tallying the top 10 by subcategory: six are Journalists, three are TV Personalities, and one — NBC Sports EDGE Football — is a TV Channel. No other News Publishers appear in the top 10, meaning National Football Post's nearest audiences are shaped more by individual sports media personalities than by comparable publisher brands.
The cross-sport reach is notable. Jayson Stark covers baseball, and Roger Goodell (0.79, classified as a Professional) sits alongside TV Personalities Daniel Jeremiah (0.81) and Linda Cohn (0.79) — the latter a generalist sports anchor rather than a football specialist. The audience composition here is less "football publication readers" and more "sports media consumers who follow credentialed reporters and on-air personalities across multiple leagues."
The broad shape reflects an audience that tracks sports journalism as a category, not a single sport or outlet.
