Halloween Kills draws its nearest audiences from musicians, actors, and athletes — a cross-kind cluster with almost no horror or movie-franchise neighbors in the top 10.

The shape is flat: scores run from 0.86 down to 0.83 with no single dominant pull. Linkin Park (0.86) and Miranda Cosgrove (0.86) sit at the top, separated by less than 0.001, followed closely by Avril Lavigne (0.85) and One Republic (0.85). Tallying the subcategories across the top 10: five are Musicians and Bands, four are Actors, and one is an Athlete (Ronda Rousey, 0.84). The only other Movie Franchise in the top 10 is HalloweenMovies (0.83) — the franchise's own companion account — and no other horror or genre-film property appears. Two brand neighbors round out the set: Sigma Beauty (0.84) and Loungefly (0.83), both non-entertainment brands whose audiences happen to share this shape. The dominant subcategory pattern — pop-adjacent musicians and former Disney/Nickelodeon-era actors — points to an audience whose composition is shaped more by a generational entertainment cohort than by genre fandom.

The flat distribution across this mix suggests Halloween Kills' audience is defined by a broad, cross-category demographic profile rather than a concentrated horror-specific niche.