Marshmello at 0.81 and Von Miller at 0.80 form two distinct poles in House of the Dragon's nearest audience neighborhood — a musician and an NFL athlete sitting closer than any other TV show in the top 10.
The shape here is two-peak: the audience bridges a music-and-entertainment cluster and a sports-adjacent one, rather than consolidating around a single type. On the music side, Marshmello (0.81), RUSS (0.78), and G-Eazy (0.77) account for three of the top five neighbors — all Musicians and Bands. The sports pull comes through Von Miller (0.80) and is reinforced further down by Apex Legends (0.75) and B/R Gaming (0.77), a gaming and sports-media magazine. Reality TV Stars appear twice — David Dobrik (0.76) and Corinna Kopf (0.74) — adding a creator-culture thread to the mix. Only two neighbors share House of the Dragon's own TV Shows subcategory: The Boys (0.76) and YOU on Netflix (0.75), both near the bottom of the top 10.
The overall picture is an audience that skews toward young, cross-platform entertainment consumption — music acts, gaming franchises, and sports figures — rather than clustering around prestige television peers.