Share

Jiffy Lube

Bowlero sits at the top of Jiffy Lube's neighbor set — not another auto service chain — with a similarity score of 0.83, where similarity measures how closely two entities' audiences resemble each other in composition. That cross-kind result is the defining feature of this two-peak structure: the top of the list is anchored by entertainment and retail, while automotive peers appear only further down.

The two-peak shape reflects two distinct audience neighborhoods pulling on Jiffy Lube's profile. The first clusters around entertainment and general retail: Bowlero (0.83), Entertainment Centers (0.82), Best Buy (0.82), Sprouts Farmers Market (0.81), and Bob's Discount Furniture (0.79) — spanning Entertainment Centers, Electronics, Grocery, and Furniture subcategories. The second neighborhood is automotive: Caliber Collision (0.78) and Maintenance & Repair Services (0.76) are the only two neighbors sharing Jiffy Lube's own Maintenance and Repair Services subcategory, and both land in positions six and ten respectively. Movies & Theaters (0.77) and Target (0.77) bridge the two clusters, reinforcing the broad consumer-retail character of the non-automotive half.

The overall picture is an audience whose shape is defined more by mainstream consumer behavior across entertainment and retail than by automotive interest alone — with same-category neighbors present but clearly outranked.

Playground →Docs

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
Full Attention graph /similarity /affinity /demographics available with  API key: