Playground →
Nintendo NY (0.93) and Eyewitness News (0.93) sit at nearly identical scores atop Midtown Comics' neighbor set — and they represent two structurally different audience neighborhoods. That split is the defining feature of this data.
The shape is two-peak. The first peak runs through Nintendo NY and pulls toward entertainment retail. The second runs through Eyewitness News and anchors in New York City civic infrastructure: Duane Reade (0.90), MTA (0.90), City of New York (0.89), NYCT Subway (0.89), NYPD News (0.89), and NYC Mayor (0.88) all cluster tightly in the 0.87–0.90 band. Four of those are Government subcategory; one is a Government Official; one is a City and Local Account. The audience Midtown Comics shares with these entities is, structurally, a New York City resident audience — the same people following transit alerts and municipal accounts.
No other entity classified as Book Publishers appears in the top 10, meaning the nearest audiences are shaped almost entirely by geography and entertainment rather than by the comic book retail category itself. The one partial exception is Nintendo NY, an Entertainment brand with a flagship Manhattan store — a neighbor that bridges the two peaks rather than belonging cleanly to either.
What the shape reveals is an audience defined first by being New Yorkers, and second by an entertainment-retail orientation — with those two pulls nearly equal in strength.
