Playground →
The top 10 neighbors for MLB.TV span actors, comedians, a sports league, a podcast, a department store, and a craft retailer — no single subcategory dominates, and the scores compress into a narrow band from 0.74 down to 0.70.
The shape is flat. Major League Baseball leads at 0.74, followed closely by Ryan Reynolds (0.74, Actors) and Intentional Talk (0.74, Podcasts and Radio). Kohl's (0.73, Department Stores) and Tom Segura (0.72, Comedians) sit just behind, with Jenna Fischer (0.72, Actors), Jo-Ann Fabric and Craft Stores (0.72, Hobbies Gifts and Crafts), Chris Pratt (0.71, Actors), MLB Network (0.70, TV Channels), and Famous Footwear (0.70, Footwear) rounding out the set. Actors account for three of the ten neighbors — Ryan Reynolds, Jenna Fischer, and Chris Pratt — making them the most represented subcategory, yet they share the tier with retail, comedy, and a baseball podcast. Only MLB Network shares MLB.TV's own subcategory (TV Channels) in the top 10. The cross-kind spread here is the defining feature: the audience that watches MLB.TV looks compositionally similar to audiences for mainstream actors, casual retail brands, and a craft store chain, not just baseball-adjacent media.
The flat distribution suggests an audience with broad mainstream tastes rather than a tightly defined niche identity.
