Share

Ninja

Celebrities and Influencers
Musicians and Bands

Ninja's top 10 splits cleanly into two neighborhoods: a gaming and streaming cluster anchored by Fortnite (0.95) and three Tech Personalities — Dr Disrespect (0.95), Timthetatman (0.95), and FaZe Nickmercs (0.95) — and a Musicians and Bands cluster that includes Jack "CouRage" Dunlop (0.94), Post Malone (0.91), and Panic! At The Disco (0.90). The scores across both clusters are remarkably compressed, with the top four neighbors all sitting between 0.94 and 0.95.

The two-peak shape means Ninja's audience doesn't belong cleanly to either world. The gaming-streamer side reflects the obvious overlap with battle-royale and FPS content creators. The musicians side — three acts whose audiences look structurally similar — suggests a second, distinct audience neighborhood that has more in common with music fandom than with streaming. Rounding out the top 10 are Tana Mongeau (0.90, Reality TV Stars), MrBeast (0.90, Lifestyle), and Robert Irwin (0.88, Spiritual Leaders), each representing a different slice of the broader youth-creator space without forming a third coherent cluster.

The bridge between gaming and music fandom is the defining structural feature of this audience — it sits at the intersection of two distinct content worlds rather than being absorbed by either.

Playground →Docs

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "ninja", "title": "Ninja", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "resolved": "ninja", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "fortnitegame", "title": "Fortnite", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9492, "drivers": [ "A02", "O01", "G01", "G03", "F03" ] }, { "handle": "drdisrespect", "title": "Dr Disrespect", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9478, "drivers": [ "A02", "F03", "O01", "G01", "J02" ] }, { "handle": "timthetatman", "title": "Timthetatman", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9457, "drivers": [ "A02", "F03", "O01", "G01", "G03" ] }, { "handle": "nickmercs", "title": "FaZe Nickmercs", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9451, "drivers": [ "A02", "O01", "G01", "G03", "I01" ] }, { "handle": "couragejd", "title": "Jack “CouRage” Dunlop", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9394, "drivers": [ "O01", "A02", "F03", "G01", "G03" ] }, { "handle": "postmalone", "title": "Post Malone", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9069, "drivers": [ "A02", "G01", "G03", "I01", "E02" ] }, { "handle": "panicatthedisco", "title": "Panic! At The Disco", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9042, "drivers": [ "O01", "A02", "O02", "J02", "F03" ] }, { "handle": "tanamongeau", "title": "Tana Mongeau", "category": "Celebrities and Influencers", "subcategory": "Reality TV Stars", "similarity": 0.8981, "drivers": [ "A02", "G01", "G03", "O02", "O01" ] }, { "handle": "mrbeastyt", "title": "MrBeast", "category": "Celebrities and Influencers", "subcategory": "Lifestyle", "similarity": 0.8957, "drivers": [ "A02", "G01", "G03", "I01", "F03" ] }, { "handle": "robertirwin", "title": "Robert Irwin", "category": "Celebrities and Influencers", "subcategory": "Spiritual Leaders", "similarity": 0.8816, "drivers": [ "A02", "F03", "G01", "O01", "N04" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: