Reuters World Audience Graph • Social Signal

The top 10 neighbors for Reuters World span four distinct subcategories — News Publishers, Websites, Non-Profit organizations, and Tech Personalities — with no single neighbor pulling far ahead of the rest.

The shape is flat: scores run from 0.95 (World Bank) down to 0.93 (UN Women) across all ten, a range of less than two percentage points. World Bank leads at 0.95, followed by The Verge at 0.94 and Al Arabiya English at 0.94. Three fellow News Publishers appear in the top 10 — Al Arabiya English, Bloomberg Quicktake, and Reuters U.S. News — but they do not dominate the set. The remaining seven positions are split among Websites (The Verge, Product Hunt, Medium), Non-Profit organizations (World Bank, UN Women), a Magazine (WIRED), a Travel brand (Airbnb), and two Tech Personalities (Jack Dorsey, Alexis Ohanian Sr.). The cross-kind presence is notable: the two strongest non-publisher neighbors are a multilateral development institution and a tech-media website, not other wire services.

The tight score band and mixed subcategory composition together indicate an audience that is broadly distributed across globally-oriented, tech-adjacent media and institutional content — rather than concentrated around any single content type.

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Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/reutersworld

{ "handle": "reutersworld", "title": "Reuters World", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "reutersworld", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "worldbank", "title": "World Bank", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9494, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "verge", "title": "The Verge", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9444, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "alarabiya_eng", "title": "Al Arabiya English", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9433, "drivers": [ "A02", "G03", "G01", "A06", "I01" ] }, { "handle": "jack", "title": "Jack Dorsey", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9323, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "airbnb", "title": "Airbnb", "category": "Brands", "subcategory": "Travel", "similarity": 0.9313, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "quicktake", "title": "Bloomberg Quicktake", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9288, "drivers": [ "A02", "G03", "G01", "I01", "E06" ] }, { "handle": "producthunt", "title": "Product Hunt", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9285, "drivers": [ "A02", "G03", "G01", "A06", "I01" ] }, { "handle": "wired", "title": "WIRED", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9284, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "alexisohanian", "title": "Alexis Ohanian Sr.", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9276, "drivers": [ "A02", "G03", "G01", "I01", "A06" ] }, { "handle": "un_women", "title": "UN Women", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9275, "drivers": [ "A02", "G03", "G01", "I01", "E06" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/reutersworld

Reuters World

Nearest neighbors by audience shape

Raw data