Saquon Barkley

Nine of Saquon Barkley's ten nearest neighbors by audience shape are hockey properties — leagues, equipment brands, TV channels, a video game franchise, a magazine — with Zach Ertz (0.74) the lone fellow athlete in the set.

The shape is flat: scores run from NHL Network at 0.77 down to BAUER Hockey at 0.73, a spread of less than five hundredths across the full top 10. No single neighbor dominates; instead, the cluster is defined by its composition. EA Sports NHL (0.77), the NHL (0.75), CCM Hockey (0.75), Hockey Night in Canada (0.74), The Hockey News (0.73), TSN (0.73), and USA Hockey (0.73) fill out the remaining slots — spanning sports leagues, equipment brands, TV channels, a TV show, and a magazine, all within the hockey ecosystem. Barkley's own subcategory, Athletes, appears only once in the top 10, through Ertz. No other NFL-specific property appears in the top 10.

The audience that follows Saquon Barkley is shaped less by football fandom broadly than by a specific cross-sport profile that maps tightly onto hockey's core audience.