The closest audience match for Savage X Fenty by Rihanna in the top 10 is not another fashion brand — it's Cardi B at 0.94, with no other Fashion subcategory entity appearing anywhere in the top 10.

The shape is flat: the top 10 neighbors span a similarity range of 0.94 to 0.91, with no single dominant match pulling away from the pack. The composition is overwhelmingly musicians and bands. Cardi B (0.94), SZA (0.94), and Jhené Aiko (0.94) sit at the top, followed closely by Amber Rose (0.93, TV Personalities) and Kendrick Lamar (0.93). ScHoolboy Q (0.92) and Megan Thee Stallion (0.91) continue the run. The one structural outlier in the top 10 is Black Panther (0.91), a Movie Franchise — the only non-celebrity, non-musician entity in the group, alongside Amber Rose as the lone TV Personality. Rihanna herself appears at 0.91, and Beyoncé closes the top 10 at 0.91. Eight of the ten neighbors carry the Musicians and Bands subcategory, with the genre profile leaning heavily toward hip-hop and R&B.

This audience is shaped almost entirely by musicians and bands rather than by other fashion properties, indicating that the cultural pull of the brand aligns more closely with a specific music ecosystem than with the broader fashion retail landscape.