Playground →
At 0.83, NBC Sports EDGE Betting sits at the top of SiriusXM NFL Radio's neighbor set — and it shares no subcategory with the center entity at all. The shape is two-peak, with a betting and digital-content cluster pulling from one direction and a football-personality cluster pulling from another.
The first peak groups around sports-adjacent digital channels: NBC Sports EDGE Betting (0.83), ProFootballTalk (0.82, a blog), and NFLTradeRumors.co (0.73, a website). The second peak is built from on-air and reporting talent: Cris Collinsworth (0.82) and Mark Schlereth (0.79) as athletes-turned-analysts, alongside journalists Jay Glazer (0.79), Chris Mortensen (0.74), and Jason La Canfora (0.74). NBC Sports (0.78, a TV channel) bridges the two clusters as a broad sports-media property. Notably, no other Podcasts and Radio entity appears in the top 10 — the subcategory SiriusXM NFL Radio itself occupies is entirely absent from its nearest neighbors.
The overall picture is an audience defined by deep NFL engagement across formats — betting tools, insider reporting, and analyst personalities — rather than loyalty to the radio or podcast medium specifically.
