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Stance

Stance's top 10 nearest neighbors span six different subcategories — Auto, TV Shows, Juice and Smoothies, Big Box Retailers, Movies and Theaters, and Athletes — with no other Fashion brand appearing anywhere in the set.

The shape is flat: scores run from Lucid Motors at 0.63 down to Major League Soccer at 0.61, a band of just 0.024 across all ten positions. No single neighbor dominates, and no cluster pulls clearly ahead of the others. The top five — Lucid Motors (0.63), Black Mirror (0.63), Juice & Smoothies (0.63), Target (0.62), and Movies & Theaters (0.62) — represent an Auto brand, a prestige TV show, a restaurant category, a big-box retailer, and a broad entertainment category respectively. The bottom half of the top 10 adds Landon Donovan (0.61), NBA Top Shot (0.61), ESPN FC (0.61), AMC Entertainment (0.61), and Major League Soccer (0.61) — athletes, an entertainment platform, sports media, and a theater chain. Soccer-adjacent entities (Landon Donovan, ESPN FC, MLS) account for three of the ten, suggesting a mild pull from that audience neighborhood, but the overall picture is one of genuine cross-category diffusion rather than a coherent tribe.

The flat, mixed-subcategory spread indicates that Stance's audience composition resembles a wide range of unrelated entities more than it resembles any single peer in its own category.

Playground →Docs

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

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