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USA TODAY Life

Marketing Channels
Magazines

The top 10 neighbors for USA TODAY Life span five distinct subcategories — blogs, TV shows, news publishers, fashion, and magazines — with no single type dominating and scores compressed into a narrow band from 0.86 down to 0.83.

The shape is flat: The 74 (0.86) and Meet the Press (0.86) sit at the top, separated by less than a point from HuffPost Contributor (0.86), Tory Burch (0.85), and NonProfit Times (0.85). That range — a blog covering education policy, a Sunday political program, a fashion brand, and a nonprofit trade publication — signals an audience whose shape is defined less by any single content category than by a broad, professionally oriented media diet. PR Newswire (0.85) reinforces that professional-media lean. USA TODAY Life is itself a Magazine subcategory entity; only one other magazine appears in the top 10 — The Good Men Project at 0.84 — meaning the nearest audiences are largely shaped by cross-kind neighbors rather than fellow magazines. Jeffrey Hayzlett (0.84), a Professional subcategory influencer, and IJR (0.83), a website, round out a set that mixes media channels, a fashion brand, and individual professionals without any cluster pulling clearly ahead.

The flat distribution across subcategories suggests an audience that moves fluidly across news, lifestyle, and professional content rather than anchoring to any one media type.

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Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "usatodaylife", "title": "USA TODAY Life", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "usatodaylife", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "the74", "title": "The 74", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.8613, "drivers": [ "A02", "G03", "G01", "N03", "F04" ] }, { "handle": "meetthepress", "title": "Meet the Press", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8605, "drivers": [ "A02", "G01", "G03", "N03", "J02" ] }, { "handle": "huffpostcontrib", "title": "HuffPost Contributor", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.859, "drivers": [ "G01", "A02", "G03", "N03", "J01" ] }, { "handle": "toryburch", "title": "Tory Burch", "category": "Brands", "subcategory": "Fashion", "similarity": 0.8465, "drivers": [ "A02", "G01", "G03", "J02", "A01" ] }, { "handle": "nonprofittimes", "title": "NonProfit Times", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.8459, "drivers": [ "A02", "G01", "G03", "N03", "J01" ] }, { "handle": "prnewswire", "title": "PR Newswire", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8457, "drivers": [ "G01", "G03", "A02", "J02", "H02" ] }, { "handle": "goodmenproject", "title": "The Good Men Project", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8362, "drivers": [ "G01", "G03", "A02", "N03", "J02" ] }, { "handle": "jeffreyhayzlett", "title": "Jeffrey Hayzlett", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.8353, "drivers": [ "N03", "G01", "A02", "G03", "J02" ] }, { "handle": "theijr", "title": "IJR", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8347, "drivers": [ "G03", "N03", "G01", "A02", "F04" ] }, { "handle": "foodandwine", "title": "Food & Wine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8329, "drivers": [ "G01", "A02", "G03", "J02", "N03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: