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Five of The Voice of America's ten nearest neighbors by audience shape are tech-oriented websites — TNW (0.90), Ars Technica (0.90), TechCrunch (0.90), The Verge (0.89), and Medium (0.89) — while only one fellow News Publisher, BBC News Technology (0.89), appears in the set.
Similarity here measures how closely two entities' audiences resemble each other in composition; a score near 0.90 indicates a very tight match. The shape is flat: all ten neighbors fall within a narrow band from 0.89 to 0.90, with no single dominant pull. Beyond the website cluster, the remaining neighbors are a journalist (Fareed Zakaria, 0.90), a tech personality (Jack Dorsey, 0.90), an airline (Virgin Atlantic , 0.90), and a humor and satire account (Click.Click.Click, 0.89). The tech-website concentration is the defining feature: an audience that reads like it belongs to a globally minded, digitally fluent readership that gravitates toward technology coverage and commentary rather than general-interest news.
The overall picture is a news audience whose shape is defined less by proximity to other news publishers and more by alignment with the tech-web ecosystem.
