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Angry Birds

Brands
Video Game Franchises
Playground →Docs

The top 10 neighbors for Angry Birds span game developers, websites, a TV show, a finance brand, and a technology brand — with no single neighbor pulling far ahead of the rest.

The shape is flat: scores run from 0.69 down to 0.65 across the top 10, a narrow band with no dominant anchor. Limited Run Games (0.69) and Insomniac Games (0.69) sit at the top, both Game Developers — but the cluster doesn't consolidate around that subcategory. Android Police (0.68) and Collider Video (0.68) are Websites; MasterChef (0.68) is a TV Show; Capital One (0.67) is Finance; Samsung Support US (0.67) is Technology. KINGDOM HEARTS (0.67) is the only other Video Game Franchise in the top 10, and GameSpot Universe (0.66) and Square Enix (0.65) round out the set as a Website and a Game Developer respectively.

Three Game Developers, three Websites, one TV Show, one Finance brand, one Technology brand, and one fellow Video Game Franchise — the mix is genuinely heterogeneous. No single subcategory accounts for more than three of the ten neighbors, and the presence of a cooking competition, a financial services brand, and a tech support account alongside game studios signals that Angry Birds' audience shape is defined by something broader than gaming identity alone.

The flat, cross-category spread suggests this audience is a general consumer profile rather than a gaming-specialist one.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "angrybirds", "title": "Angry Birds", "category": "Brands", "subcategory": "Video Game Franchises", "resolved": "angrybirds", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "limitedrungames", "title": "Limited Run Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.6946, "drivers": [ "N03", "E06", "J02", "A01", "M01" ] }, { "handle": "insomniacgames", "title": "Insomniac Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.694, "drivers": [ "N03", "E06", "J02", "A01", "F04" ] }, { "handle": "androidpolice", "title": "Android Police", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6818, "drivers": [ "N03", "O04", "P03", "E06", "J02" ] }, { "handle": "collidervideo", "title": "Collider Video", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6815, "drivers": [ "N03", "E06", "P03", "N01", "O04" ] }, { "handle": "masterchefonfox", "title": "MasterChef", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.6795, "drivers": [ "N03", "A01", "H04", "O03", "Q04" ] }, { "handle": "kingdomhearts", "title": "KINGDOM HEARTS", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.6728, "drivers": [ "N03", "J02", "E06", "P03", "E03" ] }, { "handle": "askcapitalone", "title": "Capital One", "category": "Brands", "subcategory": "Finance", "similarity": 0.6696, "drivers": [ "N03", "E06", "O04", "Q01", "M01" ] }, { "handle": "samsungsupport", "title": "Samsung Support US", "category": "Brands", "subcategory": "Technology", "similarity": 0.6687, "drivers": [ "N03", "E06", "Q01", "Q04", "M01" ] }, { "handle": "gsuniverse", "title": "GameSpot Universe", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6635, "drivers": [ "N03", "J02", "E06", "A01", "H04" ] }, { "handle": "squareenix", "title": "Square Enix", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.6537, "drivers": [ "E06", "N03", "A01", "J02", "P03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: