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ArmyTimes

Marketing Channels
News Publishers
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At 0.97, The Exchange sits at one peak of ArmyTimes's two-peak audience shape — the strongest pull in the top 10, and it's an apparel retailer, not a news publisher. The second peak is U.S. Army at 0.96, a Government entity. Together, these two neighbors define the structural bridge this audience spans: military-community retail on one side, the institutional military itself on the other.

The shape is two-peak, and the cluster between those peaks is dense with military-adjacent entities. Stars and Stripes (0.96) and Military Times (0.95) are fellow News Publishers — the only two neighbors in the top 10 that share ArmyTimes's own subcategory. Military.com (0.95, Websites) and Navy Times (0.93, News Publishers) extend the military-media cluster. Then the Government subcategory takes over: U.S. Air Force (0.90), Navy Federal Credit Union (0.87, Credit Unions), U.S. Navy (0.86), and Department of Defense (0.86) round out the top 10. Every neighbor in the set is either a military-branch institution, a military-focused media property, or a financial/retail entity serving that community.

The top 10 reveal an audience defined almost entirely by military affiliation rather than by news-consumption habits broadly — the community identity is the organizing principle, not the media format.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "armytimes", "title": "ArmyTimes", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "armytimes", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "exchange", "title": "The Exchange", "category": "Apparel", "subcategory": "General", "similarity": 0.9733, "drivers": [ "F04", "N03", "P02", "F05", "P03" ] }, { "handle": "usarmy", "title": "U.S. Army", "category": "Organizations", "subcategory": "Government", "similarity": 0.9609, "drivers": [ "F04", "P02", "Q05", "N02", "P03" ] }, { "handle": "starsandstripes", "title": "Stars and Stripes", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9577, "drivers": [ "F04", "N03", "P03", "P02", "E03" ] }, { "handle": "militarytimes", "title": "Military Times", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9547, "drivers": [ "F04", "P02", "A06", "Q07", "P03" ] }, { "handle": "militarydotcom", "title": "Military.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9518, "drivers": [ "F04", "P02", "A06", "P03", "N02" ] }, { "handle": "navytimes", "title": "Navy Times", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9305, "drivers": [ "F04", "N03", "P02", "Q07", "E06" ] }, { "handle": "usairforce", "title": "U.S. Air Force", "category": "Organizations", "subcategory": "Government", "similarity": 0.8997, "drivers": [ "F04", "P02", "K02", "E06", "Q05" ] }, { "handle": "navy-federal-credit-union", "title": "Navy Federal Credit Union", "category": "Financial", "subcategory": "Credit Unions", "similarity": 0.8677, "drivers": [ "F04", "N03", "C03", "F05", "P02" ] }, { "handle": "usnavy", "title": "U.S. Navy", "category": "Organizations", "subcategory": "Government", "similarity": 0.8577, "drivers": [ "F04", "P02", "K02", "E03", "A06" ] }, { "handle": "deptofdefense", "title": "Department of Defense", "category": "Organizations", "subcategory": "Government", "similarity": 0.8571, "drivers": [ "F04", "N03", "P02", "K02", "E03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: