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ASUS

Brands
Technology
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ASUS's top 10 neighbors span game developers, TV shows, fictional characters, magazines, actors, and technology brands — a wide categorical mix with no single subcategory dominating the set.

The shape is flat: scores run from Telltale Games at 0.87 down to XBIZ at 0.82, a band of less than five points across all ten positions. No single neighbor pulls away from the pack. Looking at the subcategory distribution: three neighbors are TV Shows (Marvel's Agents of S.H.I.E.L.D. at 0.86, Warner Bros. TV at 0.84, The Flash at 0.83), two are Technology brands (Samsung Electronics at 0.83, Apple Music at 0.82), two are Magazines (Playboy at 0.84, XBIZ at 0.82), two are Actors (Jessica Alba at 0.83, Chloe Bennet at 0.82), and one is a Fictional Character (Thor at 0.84). The cross-kind pattern is the defining feature here: only two of the ten neighbors share ASUS's own Technology subcategory, while the majority are entertainment properties — superhero TV, fictional characters, and film-adjacent magazines. Game Developers, which might be the most intuitive neighbor category for a hardware brand, do not appear in the top 10 at all.

The flat, cross-kind shape suggests ASUS's audience is defined less by tech-brand loyalty than by a broader entertainment and pop-culture profile that it shares with a wide range of unrelated entities.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "asus", "title": "ASUS", "category": "Brands", "subcategory": "Technology", "resolved": "asus", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "telltalegames", "title": "Telltale Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.87, "drivers": [ "N03", "P03", "Q08", "A01", "A02" ] }, { "handle": "agentsofshield", "title": "Marvel's Agents of S.H.I.E.L.D.", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8625, "drivers": [ "N03", "A02", "A01", "J01", "G01" ] }, { "handle": "thorofficial", "title": "Thor", "category": "Miscellaneous", "subcategory": "Fictional Characters", "similarity": 0.8423, "drivers": [ "N03", "P03", "A02", "A01", "G01" ] }, { "handle": "warnerbrostv", "title": "Warner Bros. TV", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8393, "drivers": [ "N03", "P03", "Q08", "E06", "A01" ] }, { "handle": "playboy", "title": "Playboy", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8361, "drivers": [ "N03", "P03", "A05", "P04", "A01" ] }, { "handle": "samsung", "title": "Samsung Electronics", "category": "Brands", "subcategory": "Technology", "similarity": 0.8329, "drivers": [ "N03", "A06", "Q08", "P05", "P03" ] }, { "handle": "jessicaalba", "title": "Jessica Alba", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.8306, "drivers": [ "N03", "P03", "P05", "Q08", "E06" ] }, { "handle": "cw_theflash", "title": "The Flash", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8273, "drivers": [ "N03", "P03", "A02", "J01", "A01" ] }, { "handle": "applemusic", "title": "Apple Music", "category": "Brands", "subcategory": "Music", "similarity": 0.8234, "drivers": [ "N03", "P03", "Q08", "E06", "P05" ] }, { "handle": "xbiz", "title": "XBIZ", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8223, "drivers": [ "N03", "P05", "P03", "Q08", "A02" ] } ] }
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