Axios Audience Graph • Social Signal

Axios's top 10 nearest neighbors are an almost unbroken column of journalists — eight of the ten carry the subcategory "Journalists," with one Academic (Paul Krugman, 0.98) and one Politician (Dan Pfeiffer, 0.98) rounding out the set. No other News Publisher appears in the top 10.

The shape is flat: scores run from 0.99 down to 0.98 across all ten neighbors, a band so compressed it offers no single standout. Nate Cohn sits at the top (0.99), followed closely by Nate Silver (0.99), Ezra Klein (0.99), Olivia Nuzzi (0.99), and Maggie Haberman (0.99) — but the differences between them are negligible. The remaining journalists — Glenn Thrush (0.98), Jonathan Martin (0.98), Ryan Lizza (0.98), and Seung Min Kim (0.98) — hold essentially the same position. The cluster is defined entirely by individual political journalists, not by other news organizations or media brands.

What this reveals is an audience whose shape is almost perfectly replicated by the readership of individual political reporters — a tight, specialist crowd that follows bylines as closely as it follows mastheads.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/axios

{ "handle": "axios", "title": "Axios", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "axios", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "nate_cohn", "title": "Nate Cohn", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9894, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "natesilver538", "title": "Nate Silver", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9885, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "ezraklein", "title": "Ezra Klein", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9875, "drivers": [ "A02", "G01", "G03", "A01", "H02" ] }, { "handle": "olivianuzzi", "title": "Olivia Nuzzi", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9873, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "maggienyt", "title": "Maggie Haberman", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9857, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "glennthrush", "title": "Glenn Thrush", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9849, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "jmartnyt", "title": "Jonathan Martin", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9848, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "ryanlizza", "title": "Ryan Lizza", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9848, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "seungminkim", "title": "Seung Min Kim", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9848, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "kfile", "title": "Andrew Kaczynski", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9846, "drivers": [ "A02", "G01", "G03", "A01", "I01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/axios

Axios

Nearest neighbors by audience shape

Raw data