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Bossip

Marketing Channels
Blogs
Playground →Docs

Bossip's ten nearest neighbors span actors, musicians, magazines, and digital publishers — a mixed-subcategory cluster with no single dominant type and scores compressed tightly between 0.99 and 0.98.

The shape is flat: Tracee Ellis Ross leads at 0.99, followed closely by Idris Elba at 0.99 and Essence at 0.99 — a spread of less than two hundredths across the top three. Similarity here measures how closely two entities' audiences resemble each other in composition; these scores indicate near-identical audience shapes throughout the set. Tallying the top 10 by subcategory: actors (Tracee Ellis Ross, Idris Elba), magazines (Essence, Ebony Magazine), musicians and bands (Solange Knowles, Erykah Badoula, Chuck D), a news publisher (Huffington Post Black Voices), a blog (xoNecole), and a website (Global Grind). Bossip's own subcategory — Blogs — appears once in the top 10, with xoNecole at 0.98 as the sole fellow blog. The cross-kind pattern is the defining feature: most neighbors are celebrities and influencers (actors and musicians) rather than other digital publishers, with print magazines making up the remainder of the media-side entries.

The flat, cross-kind structure suggests Bossip's audience is shaped less by the blog format itself and more by a consistent interest profile that it shares with a wide range of celebrity and legacy-media entities.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "bossip", "title": "Bossip", "category": "Marketing Channels", "subcategory": "Blogs", "resolved": "bossip", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "traceeellisross", "title": "Tracee Ellis Ross", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9902, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "idriselba", "title": "Idris Elba", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.988, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "essence", "title": "Essence", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9856, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "blackvoices", "title": "Huffington Post Black Voices", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9832, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "solangeknowles", "title": "Solange Knowles", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9824, "drivers": [ "Q04", "E02", "O04", "Q02", "Q08" ] }, { "handle": "xonecole", "title": "xoNecole", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9811, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "ebonymag", "title": "Ebony Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.981, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "fatbellybella", "title": "Erykah Badoula", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9806, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "mrchuckd", "title": "Chuck D", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9794, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] }, { "handle": "globalgrind", "title": "Global Grind", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9787, "drivers": [ "Q04", "E02", "Q02", "O04", "Q08" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: