Playground →
The top 10 neighbors for Buc-ee's span six different subcategories — QSR, sporting goods, footwear, TV channels, sports teams, and alcohol — with no single category dominating and no other gas station appearing in the set.
The shape is broad: scores run from 0.60 down to 0.51 without a sharp drop-off, and the neighbor mix is genuinely cross-kind. Whataburger leads at 0.60, the only QSR in the top 10 alongside fellow QSR Schlotzsky's at 0.55. Academy Sports + Outdoors (0.55) and Cavender's (0.55) represent retail and footwear respectively. FOX Sports Southwest (0.55) is the lone TV channel, while Texas Football (0.54) and Texas Rangers (0.51) are two of three sports teams in the set — Alex Bregman (0.51, Athletes) rounding out the Texas sports cluster. Shiner Beer (0.52) and Blue Bell Ice Cream (0.51) complete the top 10 as an alcohol brand and a sweets brand respectively. What ties this otherwise varied group together is a consistent Texas-market footprint across subcategories — regional QSR, western-wear retail, local sports franchises, and state-identified consumer brands all land within a narrow similarity band.
The broad shape here reflects an audience that doesn't cluster tightly around any single content type or retail category, but instead coheres around a regional identity that cuts across food, sport, apparel, and media.
