Call of Duty Audience Graph • Social Signal

The top 10 neighbors for Call of Duty span game developers, lifestyle influencers, a reality TV star, and a tech personality — with no single dominant pull and scores compressed between 0.92 and 0.98, the hallmark of a broad audience shape.

Four of the ten neighbors are Game Developers: Treyarch Studios (0.98), Infinity Ward (0.97), Activision Support (0.96), and Activision (0.95). These are the closest matches by score, and they represent the expected same-ecosystem cluster. But the top 10 doesn't stay inside gaming. Shane Dawson (0.96, Reality TV Stars) slots in at fourth — ahead of Activision — and Call of Duty News (0.95, Video Game Franchises) rounds out the top six. Below that, James Charles (0.94, Models), Markiplier (0.93, Tech Personalities), Xbox (0.93, Entertainment Platforms), and Sledgehammer Games (0.92, Game Developers) complete the set.

The subcategory tally across the ten: five are Brands (four Game Developers, one Entertainment Platform, one Video Game Franchise), and four are Celebrities and Influencers spanning Reality TV Stars, Models, and Tech Personalities. That cross-kind spread — with a beauty-adjacent influencer and a reality TV figure sitting nearly as close as the franchise's own development studios — signals an audience that extends well beyond the core gaming ecosystem. The broader force graph will show how far that reach extends.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/callofduty

{ "handle": "callofduty", "title": "Call of Duty", "category": "Brands", "subcategory": "Video Game Franchises", "resolved": "callofduty", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "treyarch", "title": "Treyarch Studios", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9789, "drivers": [ "N03", "A02", "G01", "J02", "P02" ] }, { "handle": "infinityward", "title": "Infinity Ward", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9667, "drivers": [ "N03", "A02", "J02", "G01", "P02" ] }, { "handle": "atviassist", "title": "Activision Support", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9572, "drivers": [ "A02", "N03", "P02", "G01", "O02" ] }, { "handle": "shanedawson", "title": "Shane Dawson", "category": "Celebrities and Influencers", "subcategory": "Reality TV Stars", "similarity": 0.9553, "drivers": [ "N03", "P02", "A02", "G01", "J02" ] }, { "handle": "activision", "title": "Activision", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.952, "drivers": [ "N03", "P02", "A02", "O02", "G01" ] }, { "handle": "charlieintel", "title": "Call of Duty News", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9501, "drivers": [ "N03", "J02", "P02", "A02", "G01" ] }, { "handle": "jamescharles", "title": "James Charles", "category": "Celebrities and Influencers", "subcategory": "Models", "similarity": 0.936, "drivers": [ "N03", "P02", "A02", "G01", "P04" ] }, { "handle": "markiplier", "title": "Markiplier", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9335, "drivers": [ "N03", "A02", "G01", "N04", "O02" ] }, { "handle": "xbox", "title": "Xbox", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.9322, "drivers": [ "N03", "J02", "A02", "G01", "J01" ] }, { "handle": "shgames", "title": "Sledgehammer Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9239, "drivers": [ "A02", "J02", "O02", "G01", "G03" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/callofduty

Call of Duty

Nearest neighbors by audience shape

Raw data