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Carpet One Floor & Home

Retail
Home Goods and Furnishings
Playground →Docs

Harley Davidson sits at the top of Carpet One Floor & Home's similarity graph at 0.85 — the strongest pull in the top 10, and a motorcycle brand, not a home goods retailer.

The shape here is broad: no single neighbor dominates so completely that the rest collapse, but the top 10 spread across a wide range of subcategories with no obvious thematic center. Flooring America (0.81) and Abbey Carpet and Floor (0.75) are the only two neighbors that share Carpet One's own subcategory — Home Goods and Furnishings — making same-kind overlap a minority of the set. The remaining eight neighbors span Health and Medical Services (Health & Medical Services at 0.81, Miracle-Ear at 0.80, Hearing Life at 0.80), Automotive (Winnebago at 0.78, Big O Tires at 0.77), Gas Stations (Cumberland Farms at 0.78), Pharmacies (Albertson's Pharmacy at 0.77), and Home Improvement (Pella at 0.77). Three of the top five neighbors are Health and Medical Services entities — a cluster that outweighs any other subcategory in the set.

The cross-kind breadth here — motorcycles, hearing care, RVs, tire shops, pharmacies — points to an audience whose shape is defined less by home-category interest than by a broader lifestyle and service profile that cuts across multiple retail and service verticals.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "carpet-one-floor-and-home", "title": "Carpet One Floor & Home", "category": "Retail", "subcategory": "Home Goods and Furnishings", "resolved": "carpet-one-floor-and-home", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "harley-davidson", "title": "Harley Davidson", "category": "Automotive", "subcategory": "Motorcycles", "similarity": 0.8452, "drivers": [ "J05", "L02", "F03", "L04", "O01" ] }, { "handle": "flooring-america", "title": "Flooring America", "category": "Retail", "subcategory": "Home Goods and Furnishings", "similarity": 0.8111, "drivers": [ "J05", "F03", "L02", "L04", "O01" ] }, { "handle": "health-and-medical-services", "title": "Health & Medical Services", "category": "Services", "subcategory": "Health and Medical Services", "similarity": 0.8066, "drivers": [ "L02", "M01", "J05", "O01", "F03" ] }, { "handle": "miracle-ear", "title": "Miracle-Ear", "category": "Services", "subcategory": "Health and Medical Services", "similarity": 0.7971, "drivers": [ "M01", "L02", "O01", "F03", "L04" ] }, { "handle": "hearing-life", "title": "Hearing Life", "category": "Services", "subcategory": "Health and Medical Services", "similarity": 0.797, "drivers": [ "J05", "L02", "F03", "M01", "K02" ] }, { "handle": "winnebago", "title": "Winnebago", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.7777, "drivers": [ "J05", "L02", "L04", "F01", "F03" ] }, { "handle": "cumberland-farms", "title": "Cumberland Farms", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "similarity": 0.776, "drivers": [ "J05", "L02", "O01", "O02", "F01" ] }, { "handle": "big-o-tires", "title": "Big O Tires", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.7748, "drivers": [ "J05", "K02", "F03", "E02", "L04" ] }, { "handle": "albertson-s-pharmacy", "title": "Albertson’s Pharmacy", "category": "Retail", "subcategory": "Pharmacies and Drugstores", "similarity": 0.7742, "drivers": [ "J05", "L02", "F03", "M01", "O01" ] }, { "handle": "pella", "title": "Pella", "category": "Retail", "subcategory": "Home Improvement and Hardware", "similarity": 0.7709, "drivers": [ "J05", "J02", "F03", "B03", "L02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: