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CBS Sports CBB

Marketing Channels
TV Channels
Playground →Docs

CBS Sports CBB's top 10 nearest audiences are dominated by individual sports journalists and analysts — not other TV channels, not sports organizations, and not competing broadcast properties anywhere in the top 10.

The shape here is broad: scores run from 0.95 down to 0.89 across the top 10, with no single neighbor pulling dramatically ahead of the rest. Seven of the ten are subcategorized as Journalists: Andy Katz (0.94), Jay Bilas (0.93), Jeff Goodman (0.93), Pat Forde (0.91), Seth Davis (0.90), Scott Van Pelt (0.90), and Jon Rothstein (0.89). The closest match overall is Joe Lunardi at 0.95, a Professionals-subcategorized analyst rather than a journalist by classification, but functionally part of the same college basketball coverage ecosystem. Doug Gottlieb (0.90) is the lone TV Personality in the group, and ESPN Stats & Info (0.92) is the only non-person entity — a Sports brand — in the top 10.

The pattern is a tight cluster of individual college basketball media figures rather than institutional or broadcast neighbors. CBS Sports CBB's audience shape is defined almost entirely by the people who cover the sport, not by the platforms or organizations that distribute it.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
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