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Champs Sports

Brands
Fashion
Playground →Docs

Champs Sports' nearest ten neighbors span footwear retailers, musicians, athletes, and NBA media — a mixed cluster with no single dominant type and scores compressed between 0.97 and 0.94.

The shape is flat. Foot Locker (0.97) and Finish Line (0.96) are the two closest neighbors and the only ones sharing a retail-adjacent subcategory — both classified as Footwear brands. Footaction (0.96) rounds out that trio. From position four onward, the neighbor set shifts entirely to Celebrities and Influencers: J. Cole (0.95) and Mariah Carey (0.95) lead a run of Musicians and Bands that accounts for five of the top ten slots. Lamar Odom (0.95) is the lone Athlete in the top ten, and Jaden Smith (0.94) the lone Actor. Drake (0.95) and Dr. Dre (0.95) fill out the musician cluster. Floyd Mayweather (0.94) is the second Athlete, making Athletes two of the ten. No TV channels, sports leagues, or other brand subcategories appear in the top ten — the neighbor set is footwear retail plus a dense layer of hip-hop and R&B musicians with two athletes at the edge.

The overall picture is an audience whose shape is defined less by retail category than by a specific cultural orbit — sneaker-adjacent, basketball-adjacent, and heavily aligned with mainstream hip-hop and R&B celebrity followings.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "champssports", "title": "Champs Sports", "category": "Brands", "subcategory": "Fashion", "resolved": "champssports", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "footlocker", "title": "Foot Locker", "category": "Brands", "subcategory": "Footwear", "similarity": 0.9724, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "finishline", "title": "Finish Line", "category": "Brands", "subcategory": "Footwear", "similarity": 0.9627, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "footaction", "title": "Footaction", "category": "Brands", "subcategory": "Footwear", "similarity": 0.9583, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "jcolenc", "title": "J. Cole", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9548, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "mariahcarey", "title": "Mariah Carey", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9531, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "drake", "title": "Drake", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9489, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "drdre", "title": "Dr. Dre", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9488, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "reallamarodom", "title": "Lamar Odom", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9472, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "jaden", "title": "Jaden Smith", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9441, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] }, { "handle": "floydmayweather", "title": "Floyd Mayweather", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9426, "drivers": [ "N03", "O04", "Q02", "Q08", "Q04" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: