Playground →
Cosmopolitan's top 10 neighbors span magazines, news publishers, a fashion brand, and a film director — a mixed-subcategory cluster with no single dominant type and scores compressed between 0.90 and 0.87.
The shape is flat: Glamour leads at 0.90, followed closely by NBC Out at 0.90, BuzzFeed Arts & Entertainment at 0.88, Teen Vogue at 0.88, and Out Magazine at 0.88. Five of the ten neighbors are magazines — the same subcategory as Cosmopolitan itself — but the remaining five break that pattern in notable ways. NBC Out and HuffPost Queer Voices are News Publishers; DKNY is a Fashion brand; MUNCHIES is a Food brand; and David Lynch is a Director. That last entry — a film director sitting at 0.87 alongside fashion titles and lifestyle magazines — is the most structurally unexpected element in the set. The magazine cluster is coherent, but the presence of two queer-focused news publishers and a food brand alongside it signals that the audience shape Cosmopolitan shares is defined by something broader than the magazine format alone.
The flat distribution across these ten neighbors suggests an audience that is genuinely diffuse in its media diet, overlapping with fashion, queer media, entertainment, and food content at nearly equal rates.
