Coursera Audience Graph • Social Signal

Coursera's top 10 neighbors span Technology brands, Tech Personalities, B2B firms, and tech-focused media — a tightly mixed cluster with no single dominant type, and only one other Education brand in the set.

The shape is flat: scores run from 0.95 (Tim Cook) down to 0.93 (Google AI), a range of just 0.02 across ten neighbors. That compression means no single entity pulls away from the pack. The subcategory breakdown tells the real story: five of the ten neighbors are Technology brands — Quora (0.95), Dropbox (0.93), GitHub (0.93), Google AI (0.93), and Notion (0.93) — while two are Tech Personalities (Tim Cook at 0.95, Chamath Palihapitiya at 0.93), two are B2B firms (Accenture at 0.93, Deloitte at 0.92), and one is a News Publisher (Forbes Tech at 0.93). Udacity (0.94) is the only other Education brand in the top 10 — meaning Coursera's audience shape is defined far more by the professional tech ecosystem than by the education sector itself.

The overall picture is an audience oriented around enterprise technology, developer tools, and professional-class tech media rather than around learning platforms as a category.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/coursera

{ "handle": "coursera", "title": "Coursera", "category": "Brands", "subcategory": "Education", "resolved": "coursera", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "tim_cook", "title": "Tim Cook", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.95, "drivers": [ "A06", "G01", "G03", "A02", "G02" ] }, { "handle": "quora", "title": "Quora", "category": "Brands", "subcategory": "Technology", "similarity": 0.9456, "drivers": [ "A06", "G01", "G03", "A02", "G02" ] }, { "handle": "udacity", "title": "Udacity", "category": "Brands", "subcategory": "Education", "similarity": 0.9354, "drivers": [ "A06", "G02", "E06", "G03", "G01" ] }, { "handle": "engadget", "title": "Engadget", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9347, "drivers": [ "G01", "A06", "A02", "G03", "G02" ] }, { "handle": "dropbox", "title": "Dropbox", "category": "Brands", "subcategory": "Technology", "similarity": 0.9328, "drivers": [ "A06", "G03", "G01", "A02", "G02" ] }, { "handle": "github", "title": "GitHub", "category": "Brands", "subcategory": "Technology", "similarity": 0.9319, "drivers": [ "A06", "G03", "G02", "G01", "A02" ] }, { "handle": "forbestech", "title": "Forbes Tech", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9317, "drivers": [ "A06", "G01", "A02", "G03", "G02" ] }, { "handle": "chamath", "title": "Chamath Palihapitiya", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9316, "drivers": [ "A06", "G01", "A02", "G03", "G02" ] }, { "handle": "accenture", "title": "Accenture", "category": "Brands", "subcategory": "B2B", "similarity": 0.9314, "drivers": [ "A06", "G01", "A02", "G03", "A03" ] }, { "handle": "googleai", "title": "Google AI", "category": "Brands", "subcategory": "Technology", "similarity": 0.9289, "drivers": [ "A06", "G02", "G03", "G01", "A02" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/coursera

Coursera

Nearest neighbors by audience shape

Raw data