Daily Mail US Audience Graph • Social Signal

The top 10 neighbors for Daily Mail US form a mixed cluster of news publishers, magazines, and a TV personality — with no single standout pulling far ahead of the rest.

The shape is flat: scores run from Architectural Digest at 0.90 down to BBC Health News at 0.86, a range of only four points across ten neighbors. Nina Garcia (TV Personalities, 0.87) and Bloomberg TV (TV Channels, 0.87) sit just behind Architectural Digest, while Daily Mail Online (0.87) and Newsweek (0.87) round out the upper tier. Tallying subcategories across the ten: five are News Publishers — Daily Mail Online, Newsweek (listed as Magazines), Haaretz.com, HuffPost Ent, and BBC Health News — alongside three Magazines (Architectural Digest, Newsweek, NYT Watching is a Website), one TV Channel, and one TV Personality. More precisely: four neighbors are News Publishers, three are Magazines, two are Websites (NYT Watching and NYT Watching), and one each is a TV Channel and TV Personality. The mix spans editorial media broadly — news, magazines, and general-interest web properties — rather than converging on any single format. The presence of Architectural Digest as the top neighbor, ahead of direct editorial peers, is the most notable compositional detail in the set.

The flat, cross-format spread suggests Daily Mail US draws an audience whose shape is defined by broad editorial media consumption rather than loyalty to any one publication type or beat.

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Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/dailymail

{ "handle": "dailymail", "title": "Daily Mail US", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "dailymail", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "archdigest", "title": "Architectural Digest", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8992, "drivers": [ "J02", "A02", "G01", "G03", "N03" ] }, { "handle": "ninagarcia", "title": "Nina Garcia", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8743, "drivers": [ "A02", "G01", "J02", "N03", "G03" ] }, { "handle": "bloombergtv", "title": "Bloomberg TV", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8709, "drivers": [ "A02", "J02", "G01", "G03", "I01" ] }, { "handle": "mailonline", "title": "Daily Mail Online", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8705, "drivers": [ "A02", "J02", "G03", "G01", "I01" ] }, { "handle": "newsweek", "title": "Newsweek", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8704, "drivers": [ "A02", "G01", "G03", "N03", "J02" ] }, { "handle": "watching", "title": "NYT Watching", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8691, "drivers": [ "A02", "G01", "G03", "N03", "J02" ] }, { "handle": "clintonfdn", "title": "Clinton Foundation", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.8683, "drivers": [ "A02", "G01", "G03", "J02", "I01" ] }, { "handle": "huffpostent", "title": "HuffPost Ent", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8669, "drivers": [ "A02", "G03", "G01", "J02", "N03" ] }, { "handle": "haaretzcom", "title": "Haaretz.com", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8659, "drivers": [ "A02", "G01", "G03", "J02", "A01" ] }, { "handle": "bbchealth", "title": "BBC Health News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.864, "drivers": [ "A02", "G01", "G03", "J02", "N03" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/dailymail

Daily Mail US

Nearest neighbors by audience shape

Raw data