Playground →
Two neighbors sit nearly tied at the top of Danny Amendola's similarity graph — Julian Edelman at 0.96 and Vince Wilfork at 0.96 — and together they anchor a two-peak structure that defines the shape of this audience.
The top 10 neighbors divide cleanly into two clusters. The first is Patriots-era athletes and teammates: Edelman (0.96), Wilfork (0.96), Rob Gronkowski (0.95), and Wes Welker (0.89) are all Athletes by subcategory, and the New England Patriots (0.96) sit at the same tier as a Sports Team. The second cluster pulls toward the broader Boston sports ecosystem: David Ortiz (0.94) and the Boston Bruins (0.94) extend the audience's reach across sports, while the Red Sox (0.93) reinforce the city-franchise dimension. Tree House Brewing Co. (0.86) is the lone non-sports entity in the top 10 — a Brewery — and Jared Carrabis (0.81), a Journalist, rounds out the set. Seven of the ten neighbors are Athletes or Sports Teams; the remaining three represent a regional craft beer brand and two sports-adjacent media figures.
The two-peak shape here is less about divergent interests than about two overlapping Boston sports loyalties — Patriots football and the city's broader multi-sport fandom — converging in the same audience.
