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Dazed

Marketing Channels
Magazines
Playground →Docs

Dazed's top 10 nearest neighbors form a tight cluster of fashion and culture media, with six fellow magazines and a pair of art institutions rounding out the set — a composition that holds across a narrow similarity band from 0.95 to 0.98.

The magazine bloc is the core: i-D (0.98), V Magazine (0.98), NYLON (0.97), LOVE MAGAZINE (0.97), PAPER Magazine (0.96), and Interview Magazine (0.96) all sit within two points of each other — a flat band with no single dominant neighbor. The cross-kind entries are the more telling detail: MoMA The Museum of Modern Art (0.96) and The Metropolitan Museum of Art (0.95), both Non-Profits, land inside the top 10 alongside IFC Films (0.96), a Film Studio, and Fashionista.com (0.95), a website. The presence of two major art museums and an independent film distributor — none of them magazines — suggests the audience Dazed shares with its closest neighbors extends into arts and culture institutions, not just fashion publishing.

The flat shape of this cluster means no single entity pulls the audience decisively; instead, Dazed sits inside a dense neighborhood where fashion-forward media, contemporary art, and independent film all draw from the same audience pool.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "dazed", "title": "Dazed", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "dazed", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "i_d", "title": "i-D", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9797, "drivers": [ "I01", "A02", "Q01", "G03", "G01" ] }, { "handle": "vmagazine", "title": "V Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9793, "drivers": [ "I01", "A02", "Q01", "G03", "G01" ] }, { "handle": "nylonmag", "title": "NYLON", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9738, "drivers": [ "I01", "A02", "G03", "G01", "Q01" ] }, { "handle": "thelovemagazine", "title": "LOVE MAGAZINE", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9702, "drivers": [ "I01", "A02", "Q01", "E06", "G03" ] }, { "handle": "papermagazine", "title": "PAPER Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9626, "drivers": [ "I01", "A02", "G01", "G03", "Q01" ] }, { "handle": "museummodernart", "title": "MoMA The Museum of Modern Art", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.96, "drivers": [ "I01", "A02", "Q01", "G01", "G03" ] }, { "handle": "ifcfilms", "title": "IFC Films", "category": "Brands", "subcategory": "Film Studios", "similarity": 0.958, "drivers": [ "I01", "A02", "G03", "Q01", "G01" ] }, { "handle": "interviewmag", "title": "Interview Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9567, "drivers": [ "I01", "A02", "G03", "G01", "Q01" ] }, { "handle": "fashionista_com", "title": "Fashionista.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9546, "drivers": [ "I01", "A02", "G01", "Q01", "G03" ] }, { "handle": "metmuseum", "title": "The Metropolitan Museum of Art", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9525, "drivers": [ "I01", "A02", "Q01", "G01", "G03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: