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Discovery

Marketing Channels
TV Channels
Playground →Docs

The top 10 neighbors for Discovery span five distinct subcategories — Musicians and Bands, TV Shows, Athletes, Websites, and Department Stores — with no single type dominating and scores compressed into a narrow band from 0.88 down to 0.85.

The shape is flat. Adam Lambert leads at 0.88, followed by Spirit Halloween at 0.88, Two and a Half Men at 0.87, and High Times at 0.87. None of these pull significantly ahead of the others, and none share Discovery's own subcategory — TV Channels does not appear anywhere in the top 10. The nearest fellow TV Channel is absent from this set entirely. Instead, the mix is cross-kind throughout: three Musicians and Bands (Adam Lambert, Metallica, and Ibanez Guitars — the last a Music brand rather than a band), two TV Shows (Two and a Half Men and 2 Broke Girls), two Athletes (Miesha Tate and Ronda Rousey), two Websites (MMAFighting.com and MMA Junkie), and one Department Store (Spirit Halloween). The MMA cluster — two dedicated combat sports websites plus two UFC-adjacent athletes — is the most coherent thread in the set, suggesting that audience segment carries real weight even if it doesn't dominate the scores.

The flat, cross-kind shape indicates Discovery draws an audience whose composition resembles a wide range of entertainment and sports properties rather than clustering tightly around any single content type.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "discovery", "title": "Discovery", "category": "Marketing Channels", "subcategory": "TV Channels", "resolved": "discovery", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "adamlambert", "title": "Adam Lambert", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8848, "drivers": [ "N03", "N04", "A01", "Q06", "O03" ] }, { "handle": "spirithalloween", "title": "Spirit Halloween", "category": "Brands", "subcategory": "Department Stores", "similarity": 0.8811, "drivers": [ "N03", "N04", "A01", "P06", "O02" ] }, { "handle": "twoandahalfmen", "title": "Two and a Half Men", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8712, "drivers": [ "N03", "N04", "A01", "O02", "O03" ] }, { "handle": "high_times_mag", "title": "High Times", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8702, "drivers": [ "N03", "N04", "A05", "Q06", "A01" ] }, { "handle": "2brokegirls", "title": "2 Broke Girls", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8699, "drivers": [ "N03", "A01", "N04", "O02", "O03" ] }, { "handle": "mmafighting", "title": "MMAFighting.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.862, "drivers": [ "N03", "P06", "A01", "A05", "I05" ] }, { "handle": "mieshatate", "title": "Miesha Tate", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8594, "drivers": [ "N03", "A01", "N04", "A02", "G01" ] }, { "handle": "metallica", "title": "Metallica", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8578, "drivers": [ "N03", "N04", "O02", "A01", "Q06" ] }, { "handle": "ibanezofficial", "title": "Ibanez Guitars", "category": "Brands", "subcategory": "Music", "similarity": 0.8577, "drivers": [ "N03", "N04", "O02", "A01", "J01" ] }, { "handle": "rondarousey", "title": "Ronda Rousey", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8479, "drivers": [ "N03", "A01", "N04", "O02", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: