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Dribbble

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Dribbble's top 10 neighbors span technology brands, web publications, activists, and actors — a wide compositional mix that compresses into a narrow similarity band, from Slack at 0.95 down to Dropbox at 0.93, with no single neighbor pulling decisively ahead.

The shape is flat. Five of the ten neighbors are Technology brands: Slack (0.95), Notion (0.94), Figma (0.93), Stripe (0.93), and Dropbox (0.93). That cluster is the densest in the set, but it doesn't dominate — the remaining five positions go to a travel brand (Airbnb, 0.93), a tech-news website (The Verge, 0.93), a productivity blog (Lifehacker, 0.93), an activist (Edward Snowden, 0.93), and an actor (Kumail Nanjiani, 0.94). The presence of two Celebrities and Influencers — one an Actor, one an Activist — alongside a travel brand and a lifestyle blog signals that the audience shape here is not defined by any single category. Notably, no other entity in the top 10 shares Dribbble's own subcategory (Other), making every neighbor a cross-kind match.

The flat distribution across technology tools, digital media, and public figures suggests an audience whose composition is broadly recognizable to the internet-native, professionally curious world rather than anchored to any one corner of it.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "dribbble", "title": "Dribbble", "category": "Brands", "subcategory": "Other", "resolved": "dribbble", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "slackhq", "title": "Slack", "category": "Brands", "subcategory": "Technology", "similarity": 0.9521, "drivers": [ "A02", "G03", "G01", "A06", "H02" ] }, { "handle": "kumailn", "title": "Kumail Nanjiani", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9425, "drivers": [ "G03", "A02", "G01", "I01", "H02" ] }, { "handle": "notionhq", "title": "Notion", "category": "Brands", "subcategory": "Technology", "similarity": 0.9359, "drivers": [ "G03", "G01", "A06", "A02", "I01" ] }, { "handle": "snowden", "title": "Edward Snowden", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.9345, "drivers": [ "G03", "A02", "G01", "I01", "H02" ] }, { "handle": "airbnb", "title": "Airbnb", "category": "Brands", "subcategory": "Travel", "similarity": 0.9335, "drivers": [ "G01", "G03", "A02", "A06", "I01" ] }, { "handle": "figmadesign", "title": "Figma", "category": "Brands", "subcategory": "Technology", "similarity": 0.9321, "drivers": [ "G03", "G01", "A02", "A06", "H02" ] }, { "handle": "verge", "title": "The Verge", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9312, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "lifehacker", "title": "Lifehacker", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9301, "drivers": [ "G01", "G03", "A02", "A06", "I01" ] }, { "handle": "stripe", "title": "Stripe", "category": "Brands", "subcategory": "Technology", "similarity": 0.929, "drivers": [ "G01", "A02", "G03", "A06", "I01" ] }, { "handle": "dropbox", "title": "Dropbox", "category": "Brands", "subcategory": "Technology", "similarity": 0.9279, "drivers": [ "A06", "G03", "A02", "G01", "N03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: