El País Audience Graph • Social Signal

El País's top 10 neighbors span News Publishers, TV Channels, a Journalist, a Spiritual Leader, a Magazine, and a TV Show — no single subcategory dominates, and the scores compress into a narrow band from 0.99 down to 0.96, the defining signature of a flat shape.

The two nearest neighbors are BBC News Mundo (0.99) and Jorge Ramos (0.99), followed closely by Pope Francis ES (0.98) and CNN en Español (0.98). Tallying the subcategories across all ten: four are News Publishers (BBC News Mundo, Univision Noticias, Noticias Telemundo, and El País itself shares this subcategory — but among the neighbors, three others join BBC News Mundo), three are TV Channels (CNN en Español, Univision, Telemundo), one is a Journalist (Jorge Ramos), one is a Spiritual Leader (Pope Francis ES), one is a Magazine (People En Español), and one is a TV Show (Despierta América). The through-line is Spanish-language media and public figures — news publishers and broadcast TV channels account for seven of the ten slots, with the remaining three representing adjacent voices in the same cultural space.

What the flat shape reveals is that El País's audience is not uniquely tethered to any single peer; it is distributed evenly across the broader Spanish-language media ecosystem, from broadcast news to lifestyle television to a prominent journalist and a papal account.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/el_pais

{ "handle": "el_pais", "title": "El País", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "el_pais", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "bbcmundo", "title": "BBC News Mundo", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9874, "drivers": [ "E04", "P06", "P03", "P02", "P04" ] }, { "handle": "jorgeramosnews", "title": "Jorge Ramos", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9856, "drivers": [ "E04", "P06", "P03", "P02", "P04" ] }, { "handle": "pontifex_es", "title": "Pope Francis ES", "category": "Celebrities and Influencers", "subcategory": "Spiritual Leaders", "similarity": 0.9827, "drivers": [ "E04", "P06", "P02", "P03", "P04" ] }, { "handle": "cnnee", "title": "CNN en Español", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9817, "drivers": [ "E04", "P06", "P03", "P02", "E03" ] }, { "handle": "univision", "title": "Univision", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9799, "drivers": [ "E04", "P06", "P03", "P02", "P04" ] }, { "handle": "uninoticias", "title": "Univision Noticias", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.979, "drivers": [ "E04", "P06", "P03", "P04", "P02" ] }, { "handle": "peopleenespanol", "title": "People En Español", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9763, "drivers": [ "E04", "P06", "P02", "P03", "P04" ] }, { "handle": "telemundo", "title": "Telemundo", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.976, "drivers": [ "E04", "P06", "P03", "P04", "P02" ] }, { "handle": "telemundonews", "title": "Noticias Telemundo", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9747, "drivers": [ "E04", "P06", "P03", "P02", "Q01" ] }, { "handle": "despiertamerica", "title": "Despierta América", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9554, "drivers": [ "E04", "P06", "P03", "P04", "P02" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/el_pais

El País

Nearest neighbors by audience shape

Raw data