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Epic Games Store

Brands
Game Developers
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The top 10 neighbors for Epic Games Store span game developers, entertainment platforms, a fashion retailer, a gaming peripheral brand, a video game franchise, a streaming platform, a tech personality, and a second entertainment platform — no single subcategory dominates, and the scores compress into a narrow band from 0.95 down to 0.91.

The shape is flat. Xbox leads at 0.95, followed by Activision at 0.93, Hot Topic at 0.93, ASTRO Gaming at 0.93, and Call of Duty at 0.92. The core of the cluster is gaming infrastructure — game developers (Activision, Rockstar Games, Treyarch Studios), entertainment platforms (Xbox, Xbox Game Pass), and video game franchises (Call of Duty) — but the set also includes Hot Topic (Fashion), ASTRO Gaming (Technology), Twitch (Social Media), and Markiplier (Tech Personalities). Three of the top 10 share Epic Games Store's own Game Developers subcategory; the remaining seven are drawn from six different subcategories. That breadth, compressed into a 0.04-point range, is the defining structural feature: no single neighbor type pulls ahead, and the audience shape overlaps broadly across gaming-adjacent brands and platforms rather than concentrating within any one kind.

The flat distribution signals an audience whose composition is recognizable across a wide swath of gaming culture — hardware, software, streaming, and retail — without being uniquely tied to any one corner of it.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "epicgames", "title": "Epic Games Store", "category": "Brands", "subcategory": "Game Developers", "resolved": "epicgames", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "xbox", "title": "Xbox", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.9491, "drivers": [ "J02", "A02", "O03", "J01", "A01" ] }, { "handle": "activision", "title": "Activision", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9347, "drivers": [ "P02", "A02", "O03", "P04", "O02" ] }, { "handle": "hottopic", "title": "Hot Topic", "category": "Brands", "subcategory": "Fashion", "similarity": 0.9288, "drivers": [ "O03", "A02", "P06", "J01", "O02" ] }, { "handle": "astrogaming", "title": "ASTRO Gaming", "category": "Brands", "subcategory": "Technology", "similarity": 0.927, "drivers": [ "P02", "A02", "N04", "O02", "O03" ] }, { "handle": "callofduty", "title": "Call of Duty", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9212, "drivers": [ "A02", "J02", "P02", "G01", "N04" ] }, { "handle": "twitch", "title": "Twitch", "category": "Brands", "subcategory": "Social Media", "similarity": 0.9158, "drivers": [ "A02", "O03", "J02", "J01", "N04" ] }, { "handle": "rockstargames", "title": "Rockstar Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9125, "drivers": [ "A02", "J02", "O03", "J01", "N04" ] }, { "handle": "markiplier", "title": "Markiplier", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9085, "drivers": [ "N04", "O03", "A02", "J02", "O02" ] }, { "handle": "xboxgamepass", "title": "Xbox Game Pass", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.9079, "drivers": [ "J02", "A02", "O03", "N04", "P02" ] }, { "handle": "treyarch", "title": "Treyarch Studios", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9079, "drivers": [ "A02", "J02", "O03", "N04", "P02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: